Marketing Specialist

3 weeks ago


Toronto, Canada EnQueue Staffing Full time

Marketing Specialist, Brand and On Site


  • Execution of brand and product marketing strategies that drive awareness, demand, and revenue, while also engaging and influencing customers on site to drive sales by:
  • Working with Director of Marketing on marketing strategies focused on growth, new product development and brand awareness across channels.
  • Gathering and analyzing market research data to identify market trends, customer preferences, and competitive landscape to help inform all marketing strategies.
  • Executing and maintaining B2B partnerships and programs focused on driving a long term and loyal revenue stream across products.
  • Working collaboratively with Sales and Operations to ensure brand integrity and customer experience remain consistent while providing on-site marketing support.
  • Working collaboratively with Digital, Social and eCommerce Marketing Specialist on ongoing marketing initiatives and campaigns.
  • Collaborate on development and execution of launch strategies for new products that create excitement, drive awareness and demand.
  • On going management of the product life cycle including product development, pricing, packaging, promotion, and distribution with a focus on clear communication to all stake holders.
  • Developing marketing programs and communications for the retail/onsite environment to effectively target customers at site level.
  • Developing and maintaining customer loyalty/referral programs.


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