Strategist, We Are Social

Strategist

We Are Social is a global creative agency which delivers extraordinary ideas worth talking about for some of the world’s biggest and most forward-thinking brands. Our mission as the world’s first, largest and most awarded socially-led creative agency is to build unmissable social brands by maximising cultural impact. We twin strategic and creative excellence with deep social media specialism across an international team of almost 1500 people across 20+ offices. 

We are looking for a whip-smart and industrious junior to intermediate strategist to join our fast-growing and award-winning Toronto team. You’ll have exceptional critical thinking skills, a natural empathy for human behaviour and an insatiable desire to learn, in addition to being as enthusiastic about the power of social media to shape culture and drive amazing creative campaigns as we are. 

We believe great strategy leads to great ideas and it is therefore at the core of what we do at We Are Social Canada. Your role will be to support the growing Strategy department across creative campaigns and always-on social media planning, while learning from some of the sharpest strategic and creative minds in the business. You will be expected to translate client challenges into inspiring creative briefs, simplify complexity, guide research, shape insights, build approaches, and help steer creative and editorial ideas. 

The successful candidate will have shown some aptitude for the rigours of strategy in a creative agency setting. They may already have foundational skills in strategic brand planning and digital/social strategy, but it is not essential that they have held an agency role on a strategy team before. It is essential that they are social and culture-obsessed and familiar with mature and emerging social platform behaviours, trends and formats.

You’ll be successful in the role if you’re both collaborative but able to work well independently, have a bias for action, are comfortable with ambiguity, challenge team members to stay on strategy as needed, and are a very strong communicator.

What does the role involve?

• Taking complex problems and simplifying them for our clients and our internal teams.
• Harnessing cultural trends and insights to support in the architecting of platform ideas and integrated creative that results in brilliantly creative, effective and award-winning advertising and marketing work. 
• Understanding consumer behaviour in broader culture and across digital and using this to draw out observations and insights that you can communicate effectively. . 
• Demonstrating a strong understanding of social platforms and how to maximise their potential for reaching and engaging with consumers
• Working alongside our Research and Insights team, and interpreting data to provide clear and concise strategies for clients.
• Ability to develop clear strategic thinking and present this information in a confident way to both clients and internal teams.
• Developing inspiring creative briefs for award-winning creative teams rooted in cultural insights that lead to best-in-class, innovative creative work.
• Some understanding of how quant and qual data can be used to evaluate content performance and demonstrate the effectiveness of social. 
• Going the extra mile to support integrated cross-department teams and make exceptional work. 

What we are looking for?

• 1-3 years’ experience either in a creative agency setting and/or as strategist. 
• A desire to learn and proactively seek and share platform updates, industry news, interesting campaigns etc.
• A culture-first thinker.
• A desire to develop clear strategic approaches to marketing and advertising.
• Strong presentation skills
• Good creative writing skills for effective creative brief writing
• Exceptional communication skills.
• Empathy, humanity, team-oriented mentality and boundless enthusiasm (non-negotiables)

What’s in it for you: 

We value the ‘whole you’

• An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients 
• Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions 
• Generous Vacation starting at 3 weeks + 1 extra week over the holidays
• Agency summer days (exact policy differs per campus and agency)
• Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
• Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
• Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more
  
  

We are obsessed with learning and being better humans

• In-house learning & development sessions and annual career and growth conversations’
• Access to internal network of opportunities across all agencies
• Focus on developing BIMPOC Talent via our BIMPOC Mentorship Program
• Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)
  
  

We invest in your health and wellness:

• Flexible benefits to support your individual lifestyle and life stage – with access to a personal wellness spending account you can use for a wide range of wellness expenses, including  gym membership fees, pet care, education expenses, and much more
• Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.
• A responsible sick & personal absence days policy designed so you don't have to worry the moment a personal obligation or emergency arises.
• Maternity leave top up program.

We’re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We’ll reach out directly to those we’d like to meet for an interview. 

This job posting will expire: November 29th 2024 

Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes We Are Social  what it is—and we wouldn’t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.

We’re part of the Plus Company - the Entrepreneurial Network

Plus Company is a unique partnership of forward-thinking creative agencies. As a network, we unabashedly believe anything is possible. Why? Because possibility is what powers the big dreams and limitless drive of an entrepreneur. And entrepreneurial agencies are what we’re made of. A whole network of them.

Together with Plus Company agencies, we use our collective strengths to form bespoke, innovative and integrated teams that deliver a positive impact on your business. That means faster time to market, less bureaucracy to navigate, and no end to the creative magic-making for our clients.

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