Senior Marketing Manager
Found in: Whatjobs CA C2 - 7 days ago
About us:
ME Law Professional Corporation is a litigation practice, located at 180 Bloor St West in the heart of downtown Toronto.
We specialize in the various areas of civil litigation, particularly, in the areas of real estate, estates and corporate/commercial litigation practices.
We are an equal opportunity employer, so this role will perfectly fit an ambitious and self-motivated individual (as we have low-to-medium-to-high complexity cases); and someone interested to grow with us as a professional over the long-term.
Our work environment includes:
Modern office setting
Growth opportunities
Safe work environment
Professionally organized workflow and working environment, including respective systems, policies and customer service requirements.
As part of our growth plans, we're considering expanding into other areas of law and also geographic areas, including national and international expansion in the future.
Job opening:
Senior Marketing Manager
How to apply:
Apply by emailing your resume and cover letter to Ms. May Elajami at .
Goal
As part of our growth efforts, we are looking for an experienced and motivated marketing professional to join our practice for even greater growth together.
Duties:
Develop and implement marketing strategies to promote our products and services
Strategic marketing management
Conduct market research to identify trends and opportunities
Create and manage digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising
Collaborate with internal teams to create engaging content for website, blog, and social media platforms
Monitor and analyze campaign performance using Google Analytics and other analytics tools
Create and optimize website, website content and landing pages for search engine optimization
Manage and update the company website using content management systems
Design marketing materials using various software options
Stay up-to-date with industry trends and best practices in digital marketing
Collaborate and manage with market influencers to promote business
Manage the Company’s PR activities and other Media measures
Active collaboration with Sales team to manage CRM function
Collaboration, co-ordination and oversight of Sales Unit, incl. training, co-ordination, management, performance metrics, hiring, etc
Organizing and attending conferences, preparing materials for the same, and other offline activities to promote the company
Affiliated marketing, networking and partnership relationship building, including Client development initiatives and relationship maintenance (mostly pertaining to B2B clients)
Maintaining and creating internal protocols, procedures and policies relevant to the marketing management unit organization
Requirements:
Proven work experience as a Senior Marketing Manager or similar role (strong preference for individuals with experience in the legal industry), incl. international marketing experience
Knowledge of digital marketing techniques and platforms such as SEO/SEM, email marketing, social media, and display advertising
Proficient in using various applications for designing marketing materials
Experience with WordPress or other content management systems for website management
Strong analytical skills with the ability to interpret data and make data-driven decisions
Familiarity with HTML5, CSS, JavaScript, and other web development languages
Excellent written and verbal communication skills
Ability to work independently as well as collaborate with cross-functional teams
Proven ability to perform under tight deadlines in a high-pressure environment.
The successful candidate will possess excellent written and verbal communication skills in English.
To excel in this role, you should have a strong background in digital marketing techniques such as SEO/SEM, email marketing, social media advertising, and display advertising.
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