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Marketing & Communication Coordinator, Retail Experience

3 months ago


Sherbrooke, Canada BRP Full time

The global retail experience team has an opportunity for a marketing and communications coordinator to support the omnichannel experience and apparel business unit. The retail experience team ensures our global network provides outstanding customer experience through a consistent look and feel by leveraging our in-store elements and the latest in-store digital tools.

The purpose of the role will be to shape the retail experience strategy and help document, communicate, and educate our internal and external stakeholders.

YOU'LL HAVE THE OPPORTUNITY TO:

  • Influence the future of retail and go-to-market strategies.
  • Become an expert on the B2B2C consumer journey.
  • Establish the point-of-purchase messaging strategy.
  • Develop dealer education material surrounding the consumer experience, and retail and merchandising best practices.
  • Ensure inter-department alignment and cross-functional transfer of knowledge.
  • Oversee department updates, reports and communications.

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:

  • Strong communication skills and the ability to influence and engage others.
  • The ability to see projects through from vision to delivery autonomously.
  • Demonstrated leadership skills and the ability to develop others professionally.
  • The ability to build a compelling story to support the importance of a strong retail strategy.
  • The ability to increase the adoption of retail environment concepts throughout the dealer network and among internal stakeholders.
  • The ability to lead change management initiatives.
  • Strong time management skills and the ability to manage multiple priorities and work under tight deadlines.
  • The ability to accommodate on occasion flexible hours to support global regions.
  • A university degree in business, communications or arts.
  • A proven track record in project coordination, sales and/or brand implementation.
  • The ability to lead team members.
  • Powersports, automotive or retail industry experience preferred.
  • Bilingualism is required (EN/FR).

ACKNOWLEDGING THE POWER OF DIVERSITY

BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead

For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.

AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.

Let’s start with a strong foundation - You want it, we have it:

  • Annual bonus: we work hard, and we know it. This yearly thank you is our way to fuel your dreams.
  • Generous paid time away: winding down is as important as creating the future of recreational products.
  • Pension plan: we want to make sure you’ll enjoy retirement; we’ve got you covered.
  • Collective saving opportunities: being part of BRP allows you to tap into the strength of our saving programs.
  • Industry leading healthcare: fully paid by BRP, this program is here for you, whatever happens, so you can focus on what matters.

What about some feel good extras:

  • Flexible work schedule: balance is key to innovation, and we want to make sure you are at the top of your game with a schedule that will work for you.
  • Summer schedule: time flies at BRP, so we hit pause to enjoy it.
  • Holiday season shutdown: between Christmas and New Year’s, we close our facilities and refill on good times.
  • Educational resources: you love what you do, and we get you resources to stay cutting-edge, so we all win together.
  • Discount on BRP products: what we build is amazing, freeing, revolutionary, and you're first in line for the experience.

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 20,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.

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