Director of Sales – Lower Mid-Market

12 hours ago

Canada Function Health Full time

Director of Sales – Lower Mid-Market (East & West) Apply for the Director of Sales – Lower Mid-Market (East & West) role at Function Health Segments Covered: Employers with 500–4,999 employees Locations: East Region & West Region (two roles) The Director of Sales for the Lower Mid-Market (LMM) segment is responsible for acquiring new employer customers and driving Function Health adoption across companies with 500–4,999 employees. This role is designed to mirror benefits-industry norms, signaling experience and credibility with HR and Total Rewards leaders. You will be responsible for full-cycle sales—from prospecting to contract execution to launch partnership—with clear incentives tied to new employer acquisition, strong activation, and high-quality plan design. Responsibilities Own the entire sales cycle for employers in the 500–4,999 employee range. Prospect, qualify, and build pipeline through brokers, consultants, and direct channels. Deliver compelling consultative presentations to HR, Benefits, and Total Rewards leaders. Partner with sales engineering, product, clinical, and leadership resources to shape customer solutions. Activation & Launch Success Work with Customer Success to ensure strong activation and employee engagement at launch. Drive first-year success metrics, including adoption and program design quality. Full subsidy or first-dollar preventive coverage Multi-year agreements Eligibility expansion beyond initial pilots Leverage bonus kickers tied to subsidy decisions and contract structure. Expansion Ownership (Months 0–9) Adding new employee groups Converting pilots or executive-only programs to full population Moving from voluntary programs to subsidized programs Quota & Performance Expectations Quarterly quotas aligned to the annual target of 10–14 new logos per year. Ramp period: Qualifications 5–8+ years of B2B sales experience, ideally in health benefits, digital health, or employee wellbeing. Track record of exceeding quota in mid-market sales. Experience selling into HR, Total Rewards, and benefits consultants preferred. Strong consultative and solution-oriented sales skills. Ability to operate autonomously in a fast-scaling environment. We're aiming to build a diverse team and an inclusive company culture. We are an equal opportunity employer and do not discriminate based on race, ethnicity, nationality, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status. Important Notice: Legitimate communication from the Function Health team will always come from an email address ending in @functionhealth.com. Function Health will never request personal information such as banking details or payment during the hiring process. Please be cautious of communications or job offers that come from other email domains, instant messaging platforms, or unsolicited calls. If you ever have doubts about the legitimacy of a communication, please reach out to us directly at Seniority level: Mid-Senior level Employment type: Full-time Job function: Sales and Business Development Industries: Technology, Information and Internet #J-18808-Ljbffr

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