Territory Manager

The Territory Manager is responsible for developing new accounts, primarily large accounts, while growing the business within existing accounts, focusing on high profile organizations. Must have the ability to manage multiple channels of key distribution. The most successful candidate will possess the ability to analyze customer requirements and promote company products to meet those requirements. Advise customers on product applications, proposed application solutions, and new product introductions. This will require the knowledge of all Brady Americas products Safety and Industrial. The individual will be responsible to meet sales goals and objectives, motivate, train and perform joint calls with distribution, form consultative relationships with customers while providing facility solutions.

What You'll Be Doing

• Service existing select accounts, while closing new business through opportunity pipeline.
• Develop target accounts into long term customers.
• Use sales skills to cross sell all Brady products/services into each of our accounts.
• Train and motivate distribution partners on the Brady products, and how to prospect for future opportunities.
• Develop relationships with distributor partners that can be leveraged to increase sales volume.
• Serve as a mentor during sales councils from time to time in order to share views and ideas.
• Advise Regional Sales Manager of significant competitive actions, evaluation of market conditions and estimates of sales potential.
• Forecast and report incoming business activity, and expenses on a monthly and annual basis.
• Meet or exceed 100% of established sales goals.
• Perform customer site walkthroughs while acting as safety and industrial product expert.
• Work in conjunction with sales support, customer service, and inside sales to service customers needs.
• Plan all sales activities and log related opportunities into
• Perform software presentations and data integration.
• Identify, track, and report out on regional market information, end-users, distributors, and competitors.

What You'll Need To Be Successful

• Bachelor's degree from an accredited university or college
• A minimum of 2 years of sales experience
• Must be willing to work from a remote or home office
• In lieu of education, 5 years prior experience selling for an industrial manufacturer or industrial distributor
• Ability to travel overnight up to 40%-50% of the month in regional territory
• Must have a valid driver's license
• Ability to outline and present technical information to a wide range of audiences
• Ability to perform product and software demonstrations to a wide variety of audiences
• Analytical skills to manage complex selling solutions
• Ability to present value added enhancements to customers' process
• Understanding of a wide range of work-in-process applications
• Pragmatic approach to continuous and process improvement
• Ability to develop short and long-term business plans and goals for assigned territory
• Collaborative personality, able to work with variety of internal and external resources to deliver customer value
• Excellent understanding of the OEM industry

What You'll Be Doing

Who we are:

Brady makes products that make the world a safer and more productive place. We are a global leader in safety, identification and compliance solutions for a diverse range of workplaces. From the depths of the ocean to outer space, from the factory floor to the delivery room - we're just about everywhere you look. Companies around the world trust Brady because of our deep expertise and knowledge across a wide range of industries and applications - powered by our world-class manufacturing capabilities.

We have a diverse customer base in industries including electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace and more. As of July 31, 2025, Brady employed approximately 6,400 people in our worldwide businesses. Our fiscal 2025 sales were approximately $1.51 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. You can learn more about us at

Why Work At Brady

A career at Brady means working for a global company that has thrived for over 100 years, and whose innovative spirit drives our future growth.

Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you'll feel connected to the community through our charitable contributions and opportunities to give back.

Our headquarters are in Milwaukee, Wisconsin, but we have more than 70 locations globally, giving our employees the opportunity to work with colleagues around the world.

Benefits

• Competitive base salary based on experience with uncapped commissions (up to 50%)
• Entry Level (based on experience): $60,000 – $72,000 CAD base salary + 37.5% commission
• Intermediate Level (based on experience): $82,000 – $100,000 CAD base salary + 49% commission
• Full benefits after 3 months
• RRSP matching up to 6%
• 2–3 weeks vacation based on experience, plus floater days and your birthday off
• Option to purchase extra vacation after one year
• Monday–Friday schedule with flexible start times