Business Development Representative

2 weeks ago


North York Ontario MNP Canada O2E Brands Full time $60,000 - $90,000 per year

 The Business Development Representative plays a key role in fuelling our commercial growth engine. This role is focused on top-of-funnel prospecting and outreach to target accounts  primarily in Retail and Property Management, but also across Restaurant Chains, Healthcare, Construction, and other B2B verticals.
You'll use a modern AI-driven tech stack (HubSpot, 6sense, Clay, Apollo, Dialpad) to identify, engage, and qualify prospective customers — creating high-value opportunities for our Business Development Managers to close.

HYBRID WORK ENVIRONMENT
Toronto-based team members work in-office every other week (Tues–Thurs). Core attendance is required from 9 AM – 3 PM on these days to support business priorities.

A DAY IN THE LIFE

  • Execute outbound prospecting using AI-powered tools to identify and connect with decision-makers in target accounts.
  • Run multi-channel outreach sequences (email, phone, social) optimized with data and buying intent signals.
  • Generate and qualify a consistent flow of net-new opportunities each month using predictive lead scoring and enrichment platforms.
  • Collaborate with BDMs to hand off warm, sales-ready leads and participate in early discovery conversations.
  • Use HubSpot, 6sense, Clay, and Apollo to track buying behavior, segment prospects, and trigger timely outreach.
  • Log and manage all prospecting activity in CRM to ensure accurate reporting and pipeline visibility.
  • Partner with RevOps and leadership to improve automation, lead routing, and campaign analytics.
  • Maintain a deep understanding of industry trends, customer challenges, and emerging opportunities across key verticals.
  • Multi-thread across organizations engaging multiple decision-makers to accelerate deal momentum.
  • Consistently exceed prospecting targets, building $M-scale pipelines, and creating enterprise-level opportunities.
  • Experiment with automation, AI prompts, and data-driven outreach to continuously improve results.
  • Work in fast-paced, tech-enabled environments where curiosity, learning, and adaptability are key.

WHAT YOU BRING TO THE TABLE

  • 2+ years in B2B sales, demand generation, or SDR/BDR roles.
  • Must be located in GTA (Greater Toronto Area)
  • Post secondary education-preferred
  • Experience with modern sales enablement tools (HubSpot, Apollo, Clay, 6sense, etc.).
  • Excellent written and verbal communication; skilled at personalizing outreach at scale.
  • Data-driven mindset with comfort using analytics to guide strategy and measure success.
  • Familiarity with retail, property management, or multi-location services industries is an asset.
Success Metrics
  • Net-new qualified opportunities generated per month.
  • Conversion rate from outreach → qualified opportunity.
  • Pipeline value created (target: $4M+ annualized).
  • CRM compliance and data quality accuracy.
COMPENSATION & BENEFITS

 Salary offered will be commensurate with education, experience, and internal equity.

A Total Compensation Package designed to support your financial, personal, and professional well-being. This includes:

  • Participation in our Company Profit Sharing Program
  • Comprehensive Extended Health & Dental Benefits
  • Generous Paid Time Off, including annual vacation and personal days
  • Hybrid Work Environment, offering flexibility to work both remotely and from our corporate offices
  • Professional Development Opportunities to support ongoing career growth
  • Access to Health and Wellness Programs, including our gym facilities at corporate head office 

Speak to us to learn more about what we offer

THE HIRING PROCESS
  • Pre-Screen – Let's talk about your experience, goals & excitement for this role
  • Interviews – Two or more interviews with different team members, including structured competency & scenario-based questions
  • Presentation/Assessment
  • References & Background Check 
  • We use audio recording transcription for our interview practices  
ABOUT US
Did you know O2E Brands has been voted one of the Best Workplaces in Canada 14 times? Take a sneak peek into why that is, here: (YouTube) Check us out on social
At O2E Brands, we know that great talent comes in many forms, and we want to meet you at your best. We value diversity and inclusivity. We will provide reasonable accommodations to applicants with disabilities at any time throughout the recruitment and selection process upon request. 
 
Ready to take your career to the next level? Apply today
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