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Senior Manager, Business Development

2 weeks ago

Richmond, British Columbia, Canada Tourism Richmond Full time $80,000 - $86,000 per year

Richmond, BC
 | 
Full-time
 | 
Salary Range: $80,000 – $86,000

Tourism Richmond is on the lookout for a dynamic Senior Manager, Business Development
 to help shape the future of Richmond's visitor economy.

If you're a strategic thinker who thrives in the fast-moving world of tourism, events, and destination marketing — and you love turning plans into impact — this could be your next great move.

About the Role

As Senior Manager, Business Development
, you'll lead the team responsible for bringing Richmond's business events and destination growth strategies to life. You'll work closely with the 
VP, Destination & Community
 to drive measurable outcomes in lead generation, revenue growth, and economic impact — while fostering a collaborative, inclusive, and high-performing team culture.

You'll also oversee Richmond's business events incentive programs, industry partnerships, and major trade initiatives like sales missions, site visits, and familiarization tours.

What You'll Do

  • Lead, coach, and mentor a talented Business Development team.
  • Support and execute Richmond's annual business development strategy.
  • Oversee programs and partnerships that elevate Richmond's national and international presence.
  • Manage budgets, track KPIs, and report on economic impact and ROI.
  • Use CRM and digital marketing tools to strengthen the sales pipeline and inform decisions.
  • Build strong relationships with hotels, venues, and tourism partners.
  • Champion inclusion, sustainability, and accessibility across programs and events.

What You Bring

  • 5–8 years of progressive experience in business development, sales, or destination marketing, with at least 1–3 years in a management role.
  • A degree in Business, Marketing, Tourism, or a related field (or equivalent experience).
  • Proven success driving measurable growth through strategy and execution.
  • Strong leadership, project management, and financial acumen.
  • Experience in or familiarity with the tourism, hospitality, or DMO sector.
  • Proficiency with CRM systems (iDSS preferred), MS Office, and digital tools.
  • Active involvement in professional associations like MPI, PCMA, or TIAC is an asset.
  • A commitment to values-based leadership and inclusive collaboration.

Why Join Us?

At Tourism Richmond, we're passionate about connection — between people, ideas, and communities. You'll join a team that values innovation, integrity, and impact, working together to make Richmond one of BC's most vibrant, inclusive, and sustainable destinations.

Ready to Apply?

Submit your resume and cover letter to

Only successful applicants will be contacted.