Brand Specialist

Ready to Transform Retail? Embark on a rewarding career with Sobeys Inc., celebrated among Canada's Top 100 employers where your unique contributions drive success.

Sobeys is full of exciting opportunities, and we are always looking for bright new talent to join our team We currently have a temporary opportunity for a Brand Specialist to execute and manage the Private Label Brand Management strategy within assigned categories.

Where You Will Be Focusing

• Responsible for the on time delivery of the end to end brand/product plan from ideation to implementation
• Executes the brand/product specific strategic business plan across categories
• Works closely with Procurement Specialists, Product Developers, Regulatory Managers, QA Specialists, and Packaging/Design to bring products from concept to shelf.
• Gains alignment with Category Merchant to incorporate Private Label products into the category strategy and category planning process
• Support the development of the product plan for assigned categories by supplying key metrics such as sales, trends, etc.
• Responsible for ensuring all brand standards for product, packaging and design are adhered to
• Supports Marketing to ensure private label presence in the national marketing calendar
• Acts as an advocate for Sobeys private label brands, both internally and externally

What You Have To Offer

• An Undergraduate Degree in marketing or related field and a minimum of 5 years of relevant experience
• Previous Project Management experience
• Strong retail product knowledge and grocery knowledge preferred

Who We Are
We started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.

Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.

Our commitment to diversity, equity and inclusion (DE&I) is fuelled by our purpose and values. It shapes our culture and drives business success. As a family nurturing families, we embed DE&I into everything we do. We know that it takes open minds and respect for distinct perspectives to create engaging workplaces, inclusive customer experiences and strong community partnerships. We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.

What We Offer
Our Total Rewards package is designed to help our teammates thrive—physically, financially, and emotionally. While offerings vary by role and employment type (full-time, part-time, contractual), eligible teammates may receive:

• Comprehensive Benefits Package with health and dental coverage, life insurance, and short- and long-term disability insurance.
• Access to Virtual Health Care and an Employee and Family Assistance Program for personalized support.
• Retirement and Savings Plan to help you build financial security.
• 10% In-Store Discount at participating banners, plus additional discount programs.
• Employee Share Ownership Plan (ESOP), giving you the opportunity to invest in the company's success.
• Learning and Development Resources to support your career growth.
• Parental Leave Top-Up to assist growing families.
• Paid Vacation and Days Off to help you recharge.

Sobeys is committed to providing a compensation structure that is flexible, equitable and competitive in the market to enable performance and growth. To learn more about this opportunity—including expected range of compensation in accordance with Pay Transparency Legislation where required —please click the "I'm interested" button above. Individual Compensation is determined based on qualifications, experience, and internal equity within the range provided.

External websites may share our organization's job postings which includes compensation information based on similar roles and market benchmarks. These figures are provided for general comparison purposes only and are not issued or verified by our organization..

To drive our commitment to team collaboration and the overall success of our office culture we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week.

If you feel that this describes the kind of work you want to do and you are excited about what Sobeys has to offer, then please apply by the posting end date indicated above. We encourage candidates to submit a resume and take the time to ensure that their application highlights what makes them uniquely qualified for this opportunity