Sales and Marketing Coordinator
16 minutes ago
Overview
We are seeking a dynamic and detail-oriented Sales and Marketing Coordinator to join our team. This role offers an exciting opportunity to develop and execute innovative marketing strategies across multiple channels, enhance brand visibility, and drive sales growth. The ideal candidate will possess a strong background in digital marketing, content creation, and analytics, with a passion for engaging audiences and supporting sales initiatives. This position is essential for expanding our market reach and strengthening our brand presence in a competitive landscape.
Duties
- Develop and implement comprehensive marketing campaigns utilizing SEO, social media marketing, and multichannel marketing strategies to increase brand awareness and lead generation.
- Manage advertising sales efforts, including print advertising, Facebook Advertising, Google AdWords, and other digital ad platforms.
- Create compelling content for various platforms including websites (WordPress), email marketing campaigns, blogs, and social media channels.
- Oversee digital marketing activities such as performance marketing, marketing automation, Google Analytics analysis, and A/B testing to optimize campaign effectiveness.
- Coordinate product management activities related to marketing initiatives, ensuring alignment with sales goals and brand messaging.
- Conduct market research to identify trends, customer needs, and competitive insights to inform strategic planning.
- Collaborate with cross-functional teams on branding projects, product launches, and promotional events.
- Monitor campaign performance metrics using analytics tools; prepare reports to evaluate ROI and recommend improvements.
- Support B2B marketing efforts by developing targeted outreach strategies for corporate clients.
- Assist in budgeting for marketing projects and managing project timelines to ensure timely execution.
Qualifications
- Proven experience in digital marketing roles with expertise in SEO, social media marketing, content marketing, and multichannel campaigns.
- Strong knowledge of advertising sales channels including print advertising, Facebook Advertising, Google AdWords, and email marketing platforms.
- Proficiency with Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML basics, Google Analytics, and marketing automation tools.
- Familiarity with e-commerce platforms and product management processes is a plus.
- Excellent copywriting skills with the ability to craft engaging content tailored for diverse audiences.
- Analytical mindset with experience in using data insights from Google Analytics or similar tools to inform strategy.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Strong research skills to stay current on industry trends and emerging digital marketing techniques.
- Effective communication skills with the ability to collaborate across teams and present ideas clearly.
Send resume at
Job Type: Full-time
Pay: $17.20-$20.00 per hour
Work Location: In person
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