Digital Marketing Specialist

2 weeks ago

Markham, Ontario, Canada VEGA Instruments, Canada Ltd. Full time $60,000 - $90,000 per year

VEGA Instruments, Canada Ltd. (hereafter referred to as VEGA Canada) is a wholly owned subsidiary of VEGA Grieshaber KG. VEGA Canada is an aggressively growing direct to customer instrumentation manufacturer of high quality products and solutions. Our vibrant culture focuses on our four core values of: Connectivity, Simplicity, Humanity and Curiosity and guides us in our business and personal lives. Joining VEGA Canada could be the start of a long term career focused on personal growth in a friendly and inviting atmosphere.

Your Tasks:

  • Development and implementation of digital marketing strategies to improve organic search engine rankings
  • Conducting keyword search and competitor analyses
  • Implementation of targeted off-page digital marketing measures
  • Planning, implementation and optimization of campaigns
  • Support and assistance for our campaigns
  • Continuous monitoring and analysis of the performance of digital marketing and measures
  • Creation of regular reports and performance analysis to derive recommendations for action
  • Active observation of market and technology trends in the field of digital marketing and their implementation

What to Expect from Us:

  • Varied and responsible activities
  • Open and modern working atmosphere
  • Flexible working hours model
  • Time & budget for your individual further education
  • Structured onboarding through an individual mentoring concept
  • Competitive RRSP matching program
  • Extended Health and Dental plan
  • Paid vacation and Holidays

Your Profile:

  • College Diploma or University Degree in Marketing, Business Administration with a Marketing focus, or a related field.
  • Several years of professional experience in the field of digital marketing and in an agency environment (optional)
  • Solid knowledge in the use of digital marketing and tools (e.g. Google Ads, Google Analytics, Adobe Creative Suite, Search Console)
  • Strong analytical skills and a good understanding of web analytics and KPI-based work
  • Experience in creating and optimizing web content
  • Demonstrates creativity and takes proactive initiative in driving ideas forward.
  • Strong team player with excellent communication skills
  • High level of English proficiency required, bilingual in French is an asset

VEGA Instruments, Canada Ltd. is an equal opportunity employer and employs people without regard to age, ancestry, colour, race, citizenship, ethnic origin, place of origin, creed, disability, family status, marital status (including single status), gender identity, gender expression, record of offences, sex (including pregnancy and breastfeeding), or sexual orientation.

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