Marketing Automation Specialist

6 days ago

Markham, Ontario, Canada Strategic Solutions Full time $80,000 - $120,000 per year
Company Description

Strategic Solutions is a dedicated technology recruitment company. Our strength is our diverse technology background, connection to the Tech community and ability to make personal and committed connections with each client. We don't just place value on what the most sought after talent can bring from a professional perspective, but also as individuals. Our Strategic Consultants are constantly connected to the next generation of competitive technologies and the young individuals who are leaders in those fields. We strive to make connections with new recruits who hold specific and in demand skill sets that our partners need. We take the time to build meaningful relationships and gain an understanding of what each consultant's objectives are. We don't think it's important to take the time to find out what our client's needs are, with think it is absolutely essential. It is only after this exploratory process do we think it is possible to be able to match them with the right talent.

Job Description

Our Client, a global leader in cyber security, is looking for a data-driven Marketing Automation Specialist with the experience to accelerate growth for their demand generation activities. In this role you will develop and launch best-in-class marketing campaigns to develop new prospects and nurture them through our customer lifecycle - from unknown prospect to fanatical and loyal customer. You will develop, manage and support the end-to-end acquisition and installed base growth strategy to drive quality leads for their sales organization through thoughtful, optimized programs across all digital media channels.

Responsibilities

 

· Responsible for managing the distribution list, creating, setting-up and executing all marketing campaigns using Marketo

· Manage the daily operations of Marketo and the marketing technology stack

· Execute integrated, global demand generation campaigns including PPC, social, email, nurture programs, webinars, SEM/SEO in accordance with the digital demand generation strategy to achieve revenue and pipeline goals

· Manage and improve engagement programs in Marketo to move leads through the sales and marketing funnel

· Develop compelling content aligned with our segmented target audiences at each stage of the buying process

· Manage Marketo automation rules and logic, landing pages, and reports.

· Accountable for tracking and reporting on results from demand generation campaigns

· Maintain a data-driven approach through continual experimentation and optimization (a/b testing, etc.)
 

Desired Skills And Experience
 

· Experience with developing integrated marketing campaigns using Marketo

· years' experience in B2B demand generation in a technology product and/or services company

· Experience with CRM - specifically Microsoft Dynamics

· Bachelor's Degree in business, marketing, engineering or equivalent experience desirable

· Excellent computer skills in the Office 365 suite (Excel, Powerpoint, Word etc)

· Experience with Adobe Creative Suite an asset

  • Marketing Specialist

    6 days ago

    Markham, Ontario, Canada Cosmaroma Inc. Full time $40,000 - $65,000 per year

    Job Title: Marketing SpecialistLocation: North York, OntarioCompany: Cosmaroma – Home Renovation SuppliesEmployment Type: Full-TimeAbout Us:Cosmaroma is one of Ontario's fastest-growing home renovation supply retailers, known for offering high-quality products, competitive pricing, and exceptional customer service. We are looking for a talented Marketing...

  • Sales And Marketing Specialist

    5 days ago

    Markham, Ontario, Canada a-17a6-4fba-a5a4-9c776a982ce6 Full time $47,000 - $65,000 per year

    Company DescriptionPrime International College of Healthcare and Technology, established in 2009 in Toronto, Ontario, is recognized as a Designated Learning Institute under Canada's International Student Program. Offering a range of diploma programs and short certificate courses in healthcare, business, and technology, the college is dedicated to providing...

  • Bilingual Marketing Specialist

    2 weeks ago

    Markham, Ontario, Canada Kii Health Full time $45,000 - $55,000 per year

    Salary Range:$45,000.00 To $55,000.00 AnnuallyWe're Hiring: Bilingual Marketing Specialist (English & French)About Kii Health(Formerly CloudMD Software & Services Inc.)At Kii Health, we believe in Empowering Healthier Living for employees, patients, and communities across North America.We combine cutting-edge technology with a national network of...

  • Marketing Specialist

    1 day ago

    Markham, Ontario, Canada InVision Staffing Services Inc. Full time US$60,000 - US$80,000 per year

    InVision is a Professional Recruitment Firm involved in Engineering, Industrial/Skilled Trades, Information Technology and Professional Services within Canada and the U.S. We have a successful track record working on both small and large recruitment projects, across North America.Our client, a leading manufacturer specializing in touchless biometric...

  • Senior Channel Marketing Specialist- OPBG

    1 week ago

    Markham, Ontario, Canada ASUS Full time $80,000 - $120,000 per year

    Reporting to the Manager of Channel Marketing, the Senior Channel Marketing Specialist for the Open Platform Business Group drives impactful marketing programs to increase ASUS' market share in Canada. The Senior Channel Marketing Specialist will be responsible for developing and executing marketing strategies across multiple retail channels. The Snr Channel...

  • Sr Channel Marketing Specialist-SBG B2B

    2 weeks ago

    Markham, Ontario, Canada ASUS Full time $90,000 - $120,000 per year

    Job Description Overview:This key marketing role will lead B2B channel and vertical market marketing and execution strategy to increase ASUS' market share in North America. The Sr. Channel Marketing Specialist will define B2B channel marketing strategy, develop, and execute demand generation programs, and create marketing tools to aid the sales process. The...

  • Event Marketing Specialist

    1 week ago

    Markham, Ontario, Canada YuJa Full time $60,000 per year

    About UsYuJa, Inc. is a leading provider of cloud-based digital compliance and accessibility solutions for regulated sectors worldwide. Serving clients in higher education, K-12, government, and healthcare, YuJa enables organizations to meet evolving regulatory demands while delivering engaging, secure, and accessible digital experiences. Our platforms such...

  • Software Configuration Specialist

    2 weeks ago

    Markham, Ontario, Canada Jonas Software Full time $90,000 - $120,000 per year

    Job Description:Visual Developer / Software Configuration SpecialistLean Industries (Lean Software Services, LSS Software Holdings)About the Company: Lean Industries develops and delivers comprehensive enterprise software solutions designed to lower the costs and improve the quality of managing consumer and fraud disputes, exceptions and adjustments for...

  • Digital Marketing Web Specialist

    2 weeks ago

    Markham, Ontario, Canada YORKDALE GENESIS Full time $42,000 - $55,000 per year

    We are seeking a versatile, results-driven, and creative Digital Marketing Specialist to lead the execution of our digital marketing efforts and grow our online presence for three busy car dealerships located near Yorkdale Mall. This job is on-site and does not offer remote or hybrid options.This role combines strategic planning with hands-on execution in...

  • Salesforce Marketing Cloud Developer

    5 days ago

    Markham, Ontario, Canada Patch Tech Staffing Full time $80,000 - $120,000 per year

    In-office:4x per week on-site in MarkhamContract:6 months to start with strong chance of extensionWe're seeking a motivatedSalesforce Marketing Cloud (SFMC) Developer to join our team and help design, build, and optimize marketing automation solutions. This is a hands-on technical role ideal for someone with1–3 years of SFMC experience who's eager to grow...