Partnerships Specialist

The Role

We are currently seeking a creative and detail-oriented Partnerships Specialist (SEO) to join our team. In this role, you will play a vital part in strengthening the online authority of our brands (Inspira Advantage, Quad Education, and Juris Education) by identifying high-quality backlink opportunities, executing personalized outreach campaigns, and building long-term relationships with publishers, bloggers, and industry professionals.

Led by a team of former admissions committee officers from some of the most prestigious schools, Inspira's mission is to democratize access to higher education across millions of deserving students in the world, so that their education and life outcomes do not get determined by a zipcode or resources of their high schools. Inspira has thus built one of the deepest benches of admissions counselors in the world who support candidates with all the aspects of their application process and help them position the best version of themselves.

As we build and grow our core team, we have brought together some of the most passionate folks from the world of education, finance, non-profit, venture capital, and technology, to unlock human potential through education. We want to change the world, one student at a time.

This is a remote role open to candidates anywhere in Canada or the US.

What You'll Do

• Identify, evaluate, and prioritize high-value partnership opportunities that support SEO growth (e.g., content collaborations, guest features, resource listings, thought leadership placements).

• Research competitor partnership and backlink profiles to understand industry trends and uncover strategic opportunities.

• Prospect and vet websites, organizations, publishers, and influencers aligned with our audience and brand.

• Initiate and manage outreach efforts (email, LinkedIn, and other platforms) to develop partnerships and secure high-authority placements.

• Cultivate and maintain long-term relationships with webmasters, bloggers, journalists, nonprofits, and industry partners.

• Collaborate with partners on co-created content, resource inclusion, expert quotes, and other mutually beneficial initiatives.

• Monitor, audit, and report on partnership-driven SEO performance using relevant tools.

• Ensure all earned placements follow SEO best practices and align with Google guidelines.

• Track and communicate campaign performance, including outreach activity, partnerships secured, and overall SEO impact.

• Work closely with SEO, content, and marketing teams to integrate partnership initiatives into broader growth strategies.

Who You Are

• 2 years of experience in partnership development, link acquisition, outreach, or related roles (agency or in-house).

• Creative thinker who can develop unique collaboration ideas, value propositions, and outreach angles that stand out.

• Strong understanding of SEO principles, especially off-page SEO, authority building, and digital partnerships.

• Proficiency with SEO, outreach, and research tools.

• Excellent written communication skills with the ability to craft clear, compelling, personalized outreach messages.

• Highly organized with strong research and relationship-building skills.

• Able to work independently, juggle multiple partnership pipelines, and meet deadlines.

• Self-motivated, adaptable, and driven by results with a continuous improvement mindset.

• Nice to have: experience in digital PR, local partnerships, or content collaborations.

The targeted base pay for this role is: $60,000 CAD. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.