Regional Marketing Coordinator

3 days ago


Dartmouth, Canada MNP Full time

Inspirational, innovative and entrepreneurial - this is how we describe our empowered teams. Combine your passion with purpose and join a culture that is thriving in the face of change.

Make an impact with our Atlantic Canada Regional Marketing team as a Coordinator. This diverse team of professionals leverages creativity and innovation to deliver leading-edge marketing solutions, ensuring MNP’s unique value proposition stands out. As a trusted advisor, you’ll execute marketing campaigns that promote MNP’s brand, and support business development efforts through collaboration and value-added insights.

MNP is proudly Canadian. Providing business strategies and solutions, we are a leading national accounting, tax and business advisory firm in Canada. Entrepreneurial to our core, our talented team members transcend obstacles into opportunities and are successfully transforming mid-market business practices.

**Responsibilities**:

- Coordinate, execute, track, and manage the day-to-day administration of regional marketing
- Support the region in all marketing areas, including events, sponsorships, advertising, direct marketing, digital marketing, website, and social media.
- Develop and implement office, client group, and service-specific marketing strategies, programs, and activities to support client retention, targeted pursuit plans, and referral mapping.
- Create campaign briefs and support concept development phases.
- Assist in reporting on set regional marketing budgets.
- Track and record relationship development on key business development pursuits.
- Gather and compile market research for marketing and business development planning.
- Maintain marketing materials including promotional items, brochures, and trade show equipment.
- Perform administrative duties specific to the marketing department, such as updating and maintaining databases, client lists, and preparing materials for client distribution.
- Work with regional leaders to identify accounts where further value can be added, using account-based marketing approaches to engage clients.
- Measure, understand, and report on the impact of marketing activities.
- Follow up and track business opportunities as a result of marketing and business development activities.
- Analyze reporting information and make recommendations to plans and programs as required.
- Build profile and relationships in the regional marketplace, including with local influencers, media, and community partnerships.
- Conduct other projects and ad-hoc activities as required.
- Maintain flexibility to travel throughout Atlantic Canada, as necessary.

**Skills and Experience**:

- Post-secondary degree or diploma in in marketing, communications, project management, English, journalism or another related field
- PMP certification is considered an asset
- 2 to 4 years of marketing experience
- Experience in the professional services industry, including corporate writing, is considered an asset
- Working knowledge of marketing processes, budgeting and project coordination is preferred
- Strong presentation skills
- Proficiency in French an asset

With a focus on high-potential earnings, MNP is proud to offer customized rewards that support our unique culture and a balanced lifestyle to thrive at work and outside of the office. You will be rewarded with generous base pay, vacation time, 4 paid personal days, a group pension plan with 4% matching, voluntary savings products, bonus programs, flexible benefits, mental health resources, exclusive access to perks and discounts, professional development assistance, MNP University, a flexible ‘Dress For Your Day’ environment, firm sponsored social events and more

We embrace diversity as a core value and celebrate our differences. We believe each team member contributes unique gifts and amplifying their potential makes our business stronger. We encourage people with disabilities to apply



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