Trade Development Coordinator

Overview:
PMA Canada is a leading agent and distributor of fine wines and spirits in Canada. We represent a number of premium brands in the beverage alcohol industry. We have delivered strong, uninterrupted sales growth since the Company began business over 30 years ago. We pride ourselves on providing Service Excellence for our suppliers, customers & consumers.

**Responsibilities**:
**Key Deliverables**:

- Maintain and administer Trade Marketing activity trackers, working with Trade Development Manager & Brand Managers to ensure trackers are current and capture recent approvals and adjustments agreed upon with Brand.
- Manage programming submissions for Liquor Boards, ensuring timely submission and proposed programming complies with Liquor Board procedures and regulations and proactively follow-up on approvals.
- Ownership of managing deadline calendar - ensure all liquor board programming submission and listing deadlines are captured and distributed to Brand team with adequate lead time (when possible) and followed up with a timely reminder.
- Liaise with Liquor Board administration staff to ensure smooth program implementation.
- Develop an in depth understanding of retail programming in relation to brand strategy, customer program offering, etc., with the ability to translate into recommended programs and evaluate post performance.
- Administer the purchase order process conducted jointly with another Coordinator.
- Support Trade Development Manager in commercial planning, emphasis on updating activity trackers and execution of timelines. Ownership of sampling programs across the PMA portfolio of Brands.
- Assist in program implementation via project trafficking process - work with Brand teams, Logistics, and procurement partner to ensure timely deployment and execution of value add programs.
- Support Trade Development Manager with other duties as assigned.

**Company Values**:

- Team Work
- Professionalism
- Leadership
- Enthusiasm
- Creativity

Qualifications:
**Core Competency Requirements**:

- Team player, who can also work well independently, is an effective problem solver, thinks creatively, and takes initiative.
- Comfortable in a fast-paced environment - ability to work under pressure and shift focus from province to province and various projects based on deadlines, workload and business needs.
- Detail oriented and strong prioritization skills - can identify steps to complete projects, manage and adhere to multiple deadlines with unprompted follow-through while paying close attention to details.
- Excellent communication and interpersonal skills - have the ability and confidence to work tactfully and effectively with people at all levels, and develop collaborative relationships.
- Quick learner and adaptable - possess the ability to pick things up quickly and willingness to make adjustments to improve efficiencies and performance.
- Financial literacy - program costing, estimating sales uplifts, understanding performance reports and implications.
- Marketing knowledge - understanding of marketing principals with ability to translate brand positioning and strategy into actionable tactics in trade channels.

**Required Experience, Knowledge and Skills**
- 3+ years experience in marketing, trade or sales, preferably within beverage alcohol or CPG industry.
- Post-secondary education in marketing, business, or sales training.
- Strong organization skills, ability to multi-task, prioritize, and manage time effectively.
- Comfortable operating under pressure, in a dynamic environment, and across functions.
- Team player, who also works well with mínimal supervision and direction.
- Excellent verbal and written communication skills
- Proficient in MS Office (Excel, Outlook, Word, PowerPoint) and knowledge of PC operating system.

LI-Hybrid