Digital Marketing Manager
3 days ago
**About Earthy Apothecary**:
Earthy Apothecary is a wellness-focused Pharmacy with a compounding lab. We offer various wellness and clinical services to our local community in Mississauga and Oakville. As we step into the online world, we are looking to expand our team by welcoming a tech savvy digital marketer, with a growth mindset and ambition to grow with the company.
**Duties**:
- Develop and implement digital marketing strategies to drive online traffic to the company's website and social media platforms
- Manage and optimize digital advertising campaigns across various platforms, such as Google Ads and social media ads
- Create engaging content for marketing campaigns, newsletters, social media posts
- Conduct market research to identify trends and opportunities for growth
- Monitor and analyze website analytics, social media metrics, and campaign performance to make data-driven decisions
- Ongoing Website maintenance and Search Engine Optimization
- Stay up-to-date with industry trends and best practices in digital marketing
**Skills**:
- Proficiency in marketing platforms and tools
- Strong knowledge of Google Analytics, SEO, and PPC advertising
- Experience with CSS and WordPress for website management
- Familiarity with e-commerce platforms and strategies
- Excellent research skills to identify target audience preferences and behavior
- Proficient in Adobe Creative Suite for graphic design purposes
- Ability to develop effective advertising campaigns across various channels
- Strong analytical skills to interpret data and make informed decisions
**Education**
- Bachelor's Degree or Diploma
**Experience**
- Minimum 2 years of digital marketing experience as an employee, intern or freelancer
- Healthcare or wellness related experience is preferred
Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
**Job Types**: Part-time, Casual, Freelance
**Salary**: $16.55-$25.00 per hour
Expected hours: 10 - 25 per week
**Benefits**:
- Casual dress
- Company events
- Flexible schedule
- Store discount
- Work from home
Flexible Language Requirement:
- French not required
Schedule:
- Day shift
- Monday to Friday
**Education**:
- Secondary School (preferred)
Ability to Commute:
- Mississauga, ON (required)
Ability to Relocate:
- Mississauga, ON: Relocate before starting work (preferred)
Work Location: Hybrid remote in Mississauga, ON
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