Specialist, Commercial Marketing

1 week ago


Toronto, Canada MLSE Full time

Company Description
**Company Description**

Maple Leaf Sports & Entertainment (MLSE) one of the world's premier sports and entertainment companies, owns the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA D-League), TFC II (USL) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League. Its charitable arm, MLSE Foundation, focuses on funding initiatives to support youth through sport and recreational programs. In 2017 MLSE Foundation, with support of community and corporate partners, built MLSE LaunchPad, a 42,000-sq. ft. space dedicated to programming that support its four Pillars: Healthy Body, Healthy Mind, Ready For School and Ready For Work.

MLSE also owns and operates Scotiabank Arena, Canada’s premier sports & entertainment venue hosting more than 200 events each year, as well as two digital channels (Leafs Nation Network and NBA TV Canada), and has a partnership with Live Nation (the biggest concert promoter in the world). MLSE has also invested in and operates five of Toronto's sports facilities - Coca-Cola Coliseum, BMO Field, BMO Training Grounds at Downsview Park, home of Toronto FC's Academy and the First Team's practice facility, the Toronto Raptors’ training facility and the Ford Performance Centre for Hockey Excellence, the practice facility for the Maple Leafs and Marlies.

MLSE’s common purpose is to unite and empower employees to deliver extraordinary moments to our fans and each other.

**Who We Are**

We celebrate the diversity, individuality, and personality of our peers, striving to be the best in class, in every class. We believe in Respect, Resilience, Commitment, and Ambition. We work for, with, and around the people that inspire us to try, persist, and achieve more.

Our work goes beyond games, seasons, trophies, and tours. Our success is measured by more than a scoreboard. Our team is stronger when we stand united. We create, we celebrate, we build, and we become better

What we choose to do next, means everything It defines greatness, builds character, makes history, and brings the world to its feet.

So, Are You In?

Job Description
**About the Team**

Commercial Marketing is a cross-functional group that focuses on collaboration between MLSE’s commercial and brand businesses to ensure our biggest events, moments and opportunities gain further commercial value and partner satisfaction.

**About the Role**

The Specialist, Commercial Marketing is responsible for managing a robust portfolio of event and experiential activations relating to the Commercial Marketing Team and Commercial Creative Group. This includes leading key projects and initiatives for a variety of our core business units and partners, creative and strategic ideation, development of pitch materials, project management, and working with different parts of the business to ensure collaboration and cross-functional success in everything we do.

We are seeking a creative and self-motivated individual that is passionate about our teams and brands and likes to work in fast paced environments that produce new challenges daily.

**Key responsibilities**
- Work closely with different business units to plan and execute events and experiential activations for both our core business and our partners
- Take internal and external briefs and lead end-to-end project management process on a wide range of different projects
- Work closely with the rest of the Commercial Marketing team to ideate, build and pitch on a wide range of internal projects and events
- Work alongside our Commercial Creative Group to participate in brainstorms and ideation for Partner Programs, ensuring all campaigns have a fulsome experiential dimension
- Develop creative pitch proposals
- Communicate proposals clearly and effectively to internal and external clients
- Produce or manage in-arena and in-community experiential programs, working with outside vendors and teams to bring them to life
- Work alongside and support our external events team to ensure our programs are executed with excellence and deliver on all objectives and KPIs
- Simultaneously managing multiple projects

Qualifications
- 3-5 years of experience in events and/or experiential marketing
- 2-3 years of experience in project management
- Strong track record of collaborating with cross functional partners
- Outstanding communicator, both written and verbal
- Creative, problem solving and analytical approach
- Self-motivated and eager to take on new challenges
- Solid understanding of MS Office Suite (Word, Excel, and PowerPoint)
- Knowledge of Photoshop and Illustrator is a plus
- Knowledge of the sports and entertainment industry

Additional Information
- We thank all applicants for their interest, however, only those selected for an interview will be contacted._



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