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Growth Marketing Manager

2 weeks ago

Montréal, Canada Storyteq Full time

**Responsibilities**:

- Managing Google Ads, LinkedIn campaigns, as well as other paid social channels.
- Explore new channels to increase awareness.
- Experiment with onboarding flows to maximize conversions from page visit to trial to paid conversion.
- Work with sales to develop an outbound and SLG pipeline through channel experimentation.
- Optimize engagement and conversions across trials and free plans.
- Develop and test strategies to understand what best engages our audience.

**Requirements**:

- 5+ years’ experience in a performance/growth marketing role, preferrably in a B2B SaaS organization.
- Experience with paid media campaign strategy, execution, and analysis.
- Demonstrable experience working in Google Ads, Linkedin Campaign Manager, Meta Ads Manager, GA4, Userflow (or similar), Activecampaign (or similar).
- Demonstrated ability to understand the B2B buying cycle, and how various touch points impact buying decisions.
- Strong data and analytical skills.
- Flexible skill set and self-starter, with the ability to bring new ideas to the table. Experience using AI or other emerging tech a plus.
- Excellent verbal and written communication skills.
- SEO/GEO experience a plus.
- Experience with product analytics tools a plus.
- Be available to work in-person one (possibly two) days a week.

**Benefits**
- Three weeks of personal time off, plus an extra wellbeing day, and a volunteer day, and all local official holidays.
- Full benefits, including health and dental.
- Support for your continuous learning, including training, courses, conferences and books.
- The tools you need to excel at your job, whether a laptop, external screen, or other.