Key Account Manager, Impulse

3 days ago

Calgary, Canada Red Bull Full time

**Company Description**:
The Key Account Manager (KAM) main priorities are selling and executing Red Bull strategy and initiatives to local key account chains (KA). Influencing execution of regional programs via local Decision Makers (DMs) Key responsibilities include: owning local key account budgets, market share and sales volume; developing productive business relationships with assigned key accounts; and developing solutions that resonate with customer needs while achieving Red Bull goals.

**MANAGEMENT AND DEVELOPMENT OF LOCAL KEY ACCOUNTS**

Executes distribution on priority packages in-line with HQ recommendations.

Ensures all assigned key account’s schematics reflect Red Bull standards.

Aggressively sells Red Bull’s strategic vision by utilizing best practices and available tools.

Customizes presentations to better appeal to customer’s needs.

Develops annual promotion schedule in accordance with national goals.

Creatively sells Red Bull standards and 4P strategy in a way that resonates with the customer’s needs.

Ensures all promotions are accompanied by effective POS and incremental displays.

Customizes sales pitch to achieve account goals while driving effective, permanent displays.

Evaluates ROI prior to recommending specific POS or customized solutions.

Determine GAP within Regional key accounts and build plans to address them.

**MANAGEMENT AND DEVELOPMENT OF LOCAL RELATIONSHIPS THAT INFLUENCE REGIONAL ACCOUNTS**

Actively develops relationships with key decision makers via business reviews, communication, etc.

Drives execution of account programs through local Decision Makers (DMs).

Consistently pursues incremental opportunities over-and-above programs.

Maintains key point of local knowledge regarding accounts.

Routinely engages in opportunities to build relationships and ‘wire’ key accounts beyond buyer level.

**BUDGETS/ANNUAL PLANNING**

Constructs annual Customer Marketing Agreements and manages associated funds for all designated key accounts on a weekly and monthly basis.

**BUSINESS ANALYSIS**

Works with Category Analyst to evaluate ROI in regard to ‘pay-for-space’ agreements and communicates key learnings to National Accounts Director.

Drives post-promotion analysis to evaluate promotional effectiveness.

**BUSINESS REVIEWS**

Conducts quarterly business reviews.

Proactively shares examples of Red Bull marketing activities to demonstrate key points of difference to competition.

Provides Energy Insights that drive change in promotion, price, or display practices.

**COMMUNICATION WITH FIELD TEAMS**

Uses appropriate communication processes to keep Field Teams informed of Key Account programs and initiatives.

Routinely visits Field Teams to ensure personal contact and open lines of communication.

**Qualifications**:
3+ years Sales experience (or equivalent category management experience) with a strong track record of success, preferably in beverage, CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods) industries or within a Direct Store Delivery DSD) operation.

Strong analytical skills and experience using internal and external data sources (i.e. Nielsen, IRI).

Creative, solution-oriented mindset.

In-depth knowledge of FMCG industry.

Self-motivated and able to work independently.

Must be proficient in Microsoft Excel and PowerPoint.

Previous experience with SAP preferred.

Knowledge of regional major accounts operation, an asset.

Bilingual (English/French) is an asset.

Bachelor’s Degree preferred.

**Additional Information**:

  • Manager, Key Accounts

    2 weeks ago

    Calgary, Canada CoolIT Systems Full time

    Join CoolIT Systems as a Manager, Key Accounts. We are the leading Direct Liquid Cooling technology provider for data centers, supercomputers, and desktop computers.About CoolIT Systems Inc.: Founded in Calgary, Alberta in 2001, we design and manufacture solutions used by the largest tech companies globally. Recognized as one of “The Americas’ Fastest...

  • Manager, Key Accounts

    4 weeks ago

    Calgary, Canada CoolIT Systems Full time

    Join CoolIT Systems as a Manager, Key Accounts . We are the leading Direct Liquid Cooling technology provider for data centers, supercomputers, and desktop computers. About CoolIT Systems Inc. : Founded in Calgary, Alberta in 2001, we design and manufacture solutions used by the largest tech companies globally. Recognized as one of “The Americas’ Fastest...

  • Key Account Manager

    3 days ago

    Calgary, Canada CoolIT Systems USA Inc. Full time

    **Key Accounts Manager** **ABOUT COOLIT SYSTEMS INC.** Founded in Calgary, Alberta in 2001, CoolIT Systems is the leading Direct Liquid Cooling technology provider for data centers, supercomputers, and desktop computers. We design and manufacture solutions used by the largest tech companies globally. Recognized as one of “The Americas’ Fastest Growing...

  • Manager, Key Accounts

    2 weeks ago

    Calgary, Alberta, Canada CoolIT Systems Full time

    About Coolit Systems Inc.Founded in Calgary, Alberta in 2001, CoolIT Systems is the leading Direct Liquid Cooling technology provider for data centers, supercomputers, and desktop computers. We design and manufacture solutions used by the largest tech companies globally.Recognized as one of "The Americas' Fastest Growing Companies 2023" by Financial Times...

  • Key Account Manager

    1 week ago

    Calgary, Canada Hemlane Full time

    Overview Hemlane is the future of long-term rentals. Think Airbnb, but for annual leases, and backed by real humans plus powerful software, working together to take the hassle out of property management. We're reimagining how rental owners, managers, and tenants connect, and we're doing it with speed, intelligence, and heart. The Key Account Manager plays a...

  • Key Account Manager

    1 week ago

    Calgary, Canada Hemlane Full time

    Overview Hemlane is the future of long-term rentals. Think Airbnb, but for annual leases, and backed by real humans plus powerful software, working together to take the hassle out of property management. We’re reimagining how rental owners, managers, and tenants connect, and we’re doing it with speed, intelligence, and heart. The Key Account Manager...

  • Key Account Manager

    2 weeks ago

    Calgary, Canada Clover Leaf Seafoods Full time

    Key Account Manager, Sales – Western Canada In 1889 the Clover Leaf brand was first introduced to Canadians when the company began operating the first commercial salmon cannery on the Fraser River near Vancouver, British Columbia. Over the last 135 years, Clover Leaf has grown to offer a variety of seafood products including canned tuna, salmon, sardines,...

  • Key Account Manager

    2 weeks ago

    Calgary, Canada Clover Leaf Seafoods Full time

    Key Account Manager, Sales – Western Canada In 1889 the Clover Leaf brand was first introduced to Canadians when the company began operating the first commercial salmon cannery on the Fraser River near Vancouver, British Columbia. Over the last 135 years, Clover Leaf has grown to offer a variety of seafood products including canned tuna, salmon, sardines,...

  • Key Account Manager

    1 week ago

    Calgary, Alberta, Canada Hemlane Full time

    OverviewHemlane is the future of long-term rentals. Think Airbnb, but for annual leases, and backed by real humans plus powerful software, working together to take the hassle out of property management. We're reimagining how rental owners, managers, and tenants connect, and we're doing it with speed, intelligence, and heart.The Key Account Manager plays a...

  • Key Account Manager

    2 weeks ago

    calgary, Canada Clover Leaf Seafoods Full time

    Key Account Manager, Sales – Western Canada In 1889 the Clover Leaf brand was first introduced to Canadians when the company began operating the first commercial salmon cannery on the Fraser River near Vancouver, British Columbia.Over the last 135 years, Clover Leaf has grown to offer a variety of seafood products including canned tuna, salmon, sardines,...