Digital Marketing and E-commerce Coordinator
3 days ago
The Social Media Marketing position has several responsibilities to be performed:
- Content creation and management: content marketing.
- Interaction with users: community engagement.
- Social commerce: leads, calls to action, and conversions in social media.
- Monitoring: online media, information sources, and social channels.
- Measurements and follow-up: determining the ROI of the work carried out, justifying the quality of the actions taken, and of course, the results thereof.
- Fan building: based on achieving specific ROI objectives.
- Qualitative aspects: Sentiment reports, strengths, scope, passion, and effects for the brand online.
- SEO: website, blog, and social platform (social search) optimization, aimed at improving search results.
- Keyword optimization and improvement in new SEO/SEM opportunities\
- Database: creation, management and maintenance of the database, making it larger and more streamlined.
- Website: content optimization and stimulation, improvements within the website structure: functionality, usability, and navigation by users. Developing and launching a mobile version. Promoting, marketing, and communicating all the website's contents. Measurements, monitoring, and follow-up of results.
- Coordination and management of press and communication tasks: contents, interviews, website news, exclusive acts, etc.
- Online branding: searching, identifying and improving all brand-related aspects in social media.
- Adviser: playing a brand consulting/advising role with regard to the online environment: opportunities, threats, new initiatives, development of digital identity, and online presence, identification of potential business and new digital transactions.
- Keeping the CEO and company founder up-to-date and informed on company issues, opportunities, and achievements via regular reports and meetings.
Qualifications & Education:
- 2-3 years of experience in e-commerce and digital marketing;
- Undergraduate degree in marketing, advertising, or communications or an equivalent combination of related education;
- Excellent verbal and written communication skills;
- Resourceful team player, positive attitude, detail-oriented;
- Ability to work on several projects at once and prioritizing to meet deadlines;
- Extensive knowledge and experience with major social media platforms: Facebook, Twitter, Instagram, YouTube, Shopify, and WordPress;
- Graphic design experience is an asset.
**Job Types**: Full-time, Part-time
**Salary**: $21.00-$24.00 per hour
**Benefits**:
- Casual dress
- On-site gym
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
**Experience**:
- E-commerce: 2 years (preferred)
Work Location: Hybrid remote in Montréal, QC
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