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Social Media Strategist

2 weeks ago


Montréal, Canada Goalcast Full time

**About Goalcast**

Goalcast is the world's leading empowering media company, specializing in the production and distribution of transformative short documentaries and original short films. With a growing community of over 40 million people and a monthly viewership of over 500 million, our videos deeply impact lives across the globe. Each one is made to help people recognize their potential, make the tough choices required to change, and live the impossible.
We are looking to amplify our impact and are currently looking for a **Social Media Strategist**.
We're looking for a* Social Media Strategist* to take our efforts to the next level. We are looking for someone who is as creative as they are analytical, with a passion for social impact and digital media. Social media is a fundamental part of our business and we want the best of the best to help guide strategies and attain our goals. That means you're plugged into the latest trends, you bring valuable expertise that will help us think outside the box and are committed to delivering a superior community experience.

To succeed in this role, you need to be highly proficient across all platforms, as well as perform well in a fast-changing environment. You must have a genuine interest in motivational and inspirational content.

**Key responsibilities**
- Increase the reach, engagement, and community of Goalcast's different Social Media accounts
- Establish guidelines for the social and distribution teams to increase CTR, engagement and social referral site traffic.
- Analyze and present performance data to introduce new strategies and best practices for posting of linked content and present
- Oversee creators of engaging and relevant content to post daily on all pages.
- Report and track progress to share social media performance data with managers.

**What we're looking for**
- North America based, with a strong preference for Montreal, Qc.
- 3-5 years of experience in building strategy and reporting for Facebook pages, for our social media profiles
- DEC or university degree in marketing, communications, relevant field, or equivalent
- Strong communication, analytical and creative skills
- Excellent organizational and communication skills
- Highly analytical mindset with a keen eye for detail
- Able to perform under tight deadlines
- Work well as a team as well as independently
- Strong attention to details