Service Marketing Partner

**About Stratford**

At Stratford, we believe better is possible, and it's our mission to help clients get there with better strategies, better processes, better technology, better intellectual property protection and better leadership. Our teams have years of practical business experience and deliver customized solutions that help clients realize value, achieve results and build enduring capabilities. Capabilities that leave our clients in better positions to thrive and contribute to the prosperity and vibrancy of their organizations, their teams and their communities.

At Stratford Group we support and celebrate diversity and inclusion. We believe an engaging and rewarding place to work is a direct outcome of having talented people from a diverse range of backgrounds and cultures. Our aim is to help everyone reach their full potential and achieve their personal and professional goals.

This role will report into corporate marketing and will be based primarily from home with occasional requirements to be in office.

**About You**

You are an experienced service marketer and are familiar with handling various marketing facets specifically tailored for service lines within a business. You're a high-potential person and effective communicator who wants more than a traditional corporate career path. You want a challenging career experience that draws upon all your background, knowledge, and endless desire to learn.

You have a minimum of three years of experience implementing the tactical elements of a marketing plan and can handle managing competing marketing priorities and projects. Perhaps you crave the opportunity to learn from other experienced practitioners and grow your capabilities and deepen your skills. If you are ready for a change then Stratford Group is the place to accelerate your career

**What You Will Do and The Value You Will Add**

Leveraging your education background and experience, you will engage with senior leadership to become a vital partner in the tactical delivery and project management of our service line marketing initiatives. You will help enhance the visibility and appeal of individual service lines and drive customer engagement and loyalty by delivering strategic marketing efforts to increase service adoption, foster business growth and deliver value to clients and team members. You will have the opportunity to continuously strengthen and expand your marketing expertise both through direct experience, coaching and planned development.

**Key Responsibilities**
- Implement service-specific marketing projects with precision and creativity.
- Allocate time effectively across different service lines, ensuring dedicated attention to each project.
- Plan, execute, and oversee the full lifecycle of marketing projects.
- Work closely with service lines to understand their marketing needs and deliver customized solutions.
- Craft compelling content that aligns with the service line’s brand and objectives.
- Manage content across multiple platforms to engage with the target audience effectively.
- Uphold and enhance the service line’s branding strategy.
- Ensure consistent brand messaging across all marketing materials and campaigns.
- Strategize and manage social media content and campaigns that reflect the services' unique selling points.
- Monitor social media trends and incorporate best practices to increase engagement.
- Organize and coordinate events, from planning to execution, tailored for the service line’s target audience.
- Handle logistics, vendor management, and budgeting for events.
- Provide occasional RPF Responses and Proposal Support
- Collaborate with the Head of Marketing for training, coaching, and strategic oversight.
- Work in tandem with other departments to ensure a cohesive marketing strategy.

**Required Experience**
- Bachelor's degree in marketing, communications, or a related field.
- 3-5 years of marketing experience, preferably in a service-oriented industry.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Excellent written and verbal communication skills.
- Adept at content creation, social media management, and event planning.
- Creative thinker with an analytical mindset.
- Team player with strong interpersonal skills.

**Skills And Attributes for Success**
- Action-oriented, self-starter
- Highly collaborative
- Strong analytical skills
- Exhibits business acumen
- Ability to build trusting relationships
- Customer focused
- Ability to manage multiple objectives and multi-task
- Responsible and deadline oriented
- Strong communication skills - ability to work in both Canada’s official languages is an asset
- Very comfortable being part of a team; willing to play a variety of roles is needed and especially have fun

**The Pay-off**

As a Service Marketing Partner at Stratford, you'll use every ounce of your resourcefulness and talent to build your capabilities as a marketer to bring value to our