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Marketing Specialist

18 hours ago

Kitchener, Canada Sun Art Retail Group Limited Full time

**Overview**

**Duties**
- Develop and execute comprehensive marketing campaigns across multiple channels, including digital, social media, and traditional advertising.
- Collaborate with the product management team to align marketing strategies with product launches and enhancements.
- Conduct thorough market research to identify trends, customer preferences, and competitive landscape.
- Utilize SEO best practices to enhance website visibility and drive organic traffic.
- Analyze campaign performance using analytics tools to measure effectiveness and make data-driven decisions for future initiatives.
- Assist in budgeting for marketing projects and ensure all campaigns are executed within allocated resources.
- Work closely with sales teams to support lead generation efforts and improve conversion rates.

**Skills**
- Proficiency in advertising techniques across various platforms.
- Knowledge of e-commerce principles and best practices.
- Strong understanding of product management processes.
- Familiarity with SEO strategies to enhance online presence.
- Ability to analyze data using analytics tools for informed decision-making.
- Excellent research skills to stay updated on market trends and consumer behavior.
- Strong budgeting skills for effective campaign management.
- Ability to collaborate effectively with cross-functional teams, particularly in sales.

Join us as we strive to elevate our brand presence in the market through innovative marketing strategies

**Job Types**: Full-time, Part-time

Pay: $55,851.00-$59,158.00 per year

**Language**:

- English (preferred)

Work Location: In person