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Marketing Co-op

2 weeks ago

Toronto, Canada Vretta Inc. Full time

Vretta is looking for a Marketing Co-op to join our Marketing and Communications team. This position requires excellent communication skills, creativity, and a strategic mindset to support marketing initiatives that promote student learning and assessment solutions. As a member of the Marketing and Communications team at Vretta, the Marketing Co-op must have the enthusiasm and ability to develop and execute marketing strategies that engage our audience and strengthen our brand presence.

**Responsibilities**
- Develop engaging content for various platforms, including blog posts, social media, newsletters, and press releases.
- Conduct market research and analyze trends to support marketing strategies and decision-making.
- Collaborate with cross-functional teams to develop promotional materials and campaigns.
- Assist in managing social media channels by creating, scheduling, and monitoring posts.
- Track and report on key performance metrics for marketing activities.
- Support the planning and execution of events, webinars, and conferences.
- Maintain and update marketing databases, customer relationship management (CRM) systems, and mailing lists.
- Stay current with marketing trends and best practices to continuously improve marketing efforts.

**Requirements**:

- _Currently enrolled in a post-secondary program related to Marketing, Communications, Business, or a related field. _
- Strong written and verbal communication skills.
- Knowledge of social media platforms and digital marketing strategies.
- Ability to analyze data and generate insights to improve marketing effectiveness.
- Creative thinker with attention to detail and problem-solving skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing tools (e.g., Canva, Google Analytics, Mailchimp) is an asset.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.

**Experience with any of the following is an asset**
- Graphic design and video editing tools (e.g., Adobe Photoshop, Premiere Pro, Canva)
- SEO and content marketing strategies
- Market research and data analysis
- Event planning and coordination

**About Vretta**

We have dedicated the past 15 years towards the modernization of assessment and learning experiences that have transformed educational practices for ministries of education, academic institutions, examination bodies, and training organizations around the world. Today, our team of over 100 architects, designers, technologists, psychometricians, and project ninjas support our partners transition from legacy e-assessment and learning systems to world-class technology solutions that are efficient, equitable, flexible, and drive student success. We welcome you to join us on our mission of giving every student the opportunity to succeed in their academic lives and beyond.

**Applying**

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