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Social Media Specialist

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Montréal, Canada Maison Battat Inc. Full time

Social Media Specialist Maison Battat Inc. Montréal, QC Full-time Do you love dreaming of new content ideas for social media? Are you curious about new trending audios or memes? Would you like to be a part of managing fun brands relating to kids' toys? If your answer is “Yes”, an exhilarating opportunity awaits you Maison Battat Inc. is looking for a highly motivated individual with a passion for social media and knowledge on the US market to join our incredible team You’ll be given the opportunity to work with toys daily while being encouraged to let your creativity shine. **Who We Are** Thinking outside the box is what makes us stand out We’re a family-owned business, established in 1897. That’s 125 years of legacy Inspired by our own families and the world around us, our goal is to be bigger than a toy company. How so? With unique toys that are as playful as they’re educational. With 18 toy brands that are available in 70+ countries, you can find our toys in playrooms all around the world. From carrying heavy loads with DRIVEN to the inspiring dolls of Our Generation, Battat offers a unique range of engaging toys for babies and toddlers, all the way up to kids a little older. **Your Role** As a Social Media Specialist, you will be reporting to the Social Media Manager while working closely with copywriters, product designers, graphic designers, videographers, and sales teams to plan and execute social media strategies on multiple platforms. You’ll be responsible for the following: - Working alongside other teams to brainstorm ideas, map out content, and build 360-degree campaigns for the US market - Plan and maintain a monthly calendar filled with eye-catching social media posts for various social media platforms, for your assigned brands - Understand the social media strategy, tone-of-voice, and brand guidelines for each of your assigned brands - Analyze social media campaigns and optimize efforts while leveraging learnings and adapting to them - Collaborate, build relationships and serve as a primary contact for various internal and external stakeholders - Actively monitor social media channels, determining when and how to engage with the community and escalate accordingly when necessary - Manage influencer research, collaborations, and the collection of UGC for your assigned brands - Present new ideas, analyses, key findings regularly with team members and provide recommendations - Identify trends, opportunities to innovate, maintain awareness and understanding of best-in-class tactics **What You’ll Need** - 3+ years of relevant experience in the field of social media and community management - Proven ability to effectively manage multiple projects - Knowledge of the US market (target audience, retailers, competition) - Strong understanding of current social media landscape including Instagram, Facebook, Twitter, Pinterest, YouTube, etc. as well as emerging platforms - Ability to create short-form videos for Instagram Reels and TikTok. (Asset: Stepping in front of the camera and starring alongside our toys) - Post-secondary education in Marketing, Communications, Journalism, or related field - Excellent English writing and verbal communication skills as you will be targeting the US market - Ability use basic Adobe Creative Suite (Photoshop & Illustrator) functions and/or Canva - Ability to own and understand metrics, communicate findings internally, and develop strategic thinking - Autonomy and team spirit - Strong organizational skills and attention to detail - Strong sense of responsibility, courtesy, and professionalism - Ability to wear many hats, while working in a fast-paced, dynamic environment We offer a competitive salary based on experience, a generous group benefits package, and continued education. **Spécialiste des Médias Sociaux** **Maison Battat Inc. - Montréal QC** Vous aimez rêver à de nouvelles idées de contenu pour les médias sociaux ? Êtes-vous curieux des nouveaux audios ou mèmes à la mode ? Aimeriez-vous participer à la gestion de marques amusantes liées aux jouets pour enfants ? Si votre réponse est " oui ", une opportunité exaltante vous attend Maison Battat Inc. est à la recherche d'une personne très motivée et passionnée par les médias sociaux pour se joindre à son équipe Vous aurez l'occasion de travailler quotidiennement avec des jouets tout en étant encouragé à laisser libre cours à votre créativité. **Qui sommes-nous ?** C'est en sortant des sentiers battus que nous nous démarquons Nous sommes une entreprise familiale fondée en 1897. Cela représente 125 ans d'héritage Inspirés par nos propres familles et par le monde qui nous entoure, notre objectif est d'être plus qu'une simple entreprise de jouets. Comment cela ? En proposant des jouets uniques, aussi ludiques qu'éducatifs. Avec 18 marques de jouets disponibles dans plus de 70 pays, vous pouvez trouver nos jouets dans les salles de