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Marketing Coordinator

3 weeks ago

Edmonton, Canada BGE Indoor Air Quality Solutions Ltd. Full time

BGE Indoor Air Quality Solutions started from humble beginnings over 50 years ago has today provided filtration services to some of Canada’s best-run buildings. Our years of success in delivering clean air to clients is a result of the passion and drive that we have for our work and carry with us every day. The nature of delivering clean air leaves little room for compromise and BGE is looking for more people that want to safely deliver clean, healthy indoor air environments because clean air matters

We are searching for someone to join our team as our next Marketing Coordinator. They will play a pivotal role in implementing marketing campaigns that increase brand awareness and ultimately drive pipelines and revenue in alignment with BGE’s growth objectives. The Marketing Coordinator will be a creative thinker who will assist in the execution of marketing initiatives, coordinate campaigns, and contribute to the overall success of the marketing department.

The day-to-day activities of our Marketing Coordinator will include:

- Create Content and Materials - Create and update marketing collateral, including brochures, presentations, videos, and promotional materials to increase brand awareness. Identify and execute on opportunities for new content and campaigns while engaging BGE’s online community.
- Event Coordination - Plan logístical details for the execution of events, trade shows, and conferences. Assist with the preparation of promotional material, prizing, give-aways etc.
- Data and Trend Analysis - Monitor and analyze the performance of marketing campaigns to improve future initiatives. Stay current on industry trends and opportunities, integrating knowledge into marketing strategies and campaigns.
- Internal Collaboration - Work in partnership with sales, product development, and other departments to ensure alignment in marketing efforts, while maintaining efficient flow of production and project management timelines.
- 3+ years of professional marketing experience, preferably in a Business-to-Business (BtoB) environment, with hands on experience designing and executing marketing initiatives using platforms including Canva, WordPress, and Adobe Suite.
- Formal education in Marketing is beneficial, however we will look for those who are able to demonstrate the required knowledge and experience in marketing principles, best practices, and industry trends.
- Familiarity with social media management, planning and analytical tools and proof of experience of engaging with online community while staying current on trends.

During the interview process, we will assess the following behaviors and skills:

- Exceptional communication abilities: The talent to communicate effectively both written and verbally across all levels of an organization will be critical to success in this role.
- Commitment to continual improvement: Demonstrated curiosity and dedication to personal, team, and company brand growth.
- Collaborative mindset: Focus on working together with team members to write tailored communications targeted at specific audiences.
- Creativity and problem solving: Enjoyment using imagination to develop strategic marketing pieces.
- Priority Driven: Understanding deadlines and importance based on needs is critical for maintaining the in the department. Juggling multiple priorities while keeping a keen attention to detail we will want to see.
- Alignment with our core values: Better Together, Be the Expert, Striving for Excellence

**What We Offer**:

- A business with 7 locations in Western Canada and a manufacturing plant located right in Edmonton.
- A competitive total compensation package including RSP, Benefits and Health Spending Account.
- Opportunities for growth in a friendly, cooperative environment with a local company who has nothing but opportunities ahead of us.
- Time off that supports work / life integration, including Wellness days.

**To Apply**:
At BGE, we represent a diverse workforce and are proud to provide equitable and inclusive opportunities that support belonging. Should you need accommodation during the interview process, please reach out to us. We encourage all applicants who are legally able to work in Canada to apply.