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Demand Generation Specialist

2 months ago

Toronto, Ontario, Canada Shoplogix - A Constellation Software Inc. Company Full time
About Shoplogix

Shoplogix is a leading provider of Industrial Internet of Things (IIoT) software solutions, empowering manufacturers to achieve operational excellence. As a division of Constellation Software, a renowned software company in Canada, we offer a unique blend of entrepreneurial spirit and access to best practices.

Job Summary

We are seeking a highly skilled Demand Generation Specialist to join our team. This role will be responsible for creating and executing campaigns to generate qualified leads, supporting sales enablement, and collaborating with cross-functional teams to drive business growth.

Key Responsibilities
  • Develop and execute demand generation campaigns to attract potential customers and drive sales growth
  • Support sales enablement by creating and disseminating marketing materials, such as sales decks and presentations
  • Collaborate with the Product and Sales teams to align marketing efforts with sales goals and objectives
  • Manage content, including maintaining, updating, and sharing marketing materials, and ensuring all resources are current and accessible
  • Assist in content creation, including producing and revising marketing materials across various formats
  • Manage the agency relationship, aligning external agency deliverables with company goals, timelines, and brand voice
Requirements
  • Experience creating, editing, and optimizing compelling B2B content for a wide audience range
  • Meticulous attention to detail in all aspects of marketing and communication, ensuring accuracy and brand consistency
  • High-level understanding of digital marketing channels and tools, including SEO, SEM, social media, and email marketing
  • Exceptional written and verbal communication skills, with the ability to translate innovative solutions into captivating content
What We Offer

As a Demand Generation Specialist at Shoplogix, you will have the opportunity to work with a talented team, contribute to the company's growth and rebranding, and develop your skills and career in a dynamic and entrepreneurial environment. We offer a competitive salary, benefits, and a chance to be part of a leading company in the IIoT industry.

How to Apply

If you are a motivated and creative individual with a passion for marketing and sales, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your experience and qualifications for the role.