Digital Marketing Acquisition Specialist

2 days ago


Montreal, Quebec, Canada Web Hosting Canada Full time
About the Company

At Web Hosting Canada (WHC), we are passionate about helping Canadians succeed online. Our mission is to create a workplace that fosters growth, innovation, and connection.

We strive to deliver reliable websites, domains, and email services tailored to our customers' needs. If you thrive in a dynamic environment and are excited about shaping Canada's tech landscape, we'd love for you to join us.

Job Summary:

The Marketing Specialist is responsible for overseeing, planning, executing, and analyzing marketing programs and campaigns. This role involves collaborating with multiple teams across marketing, sales, product, and customer experience departments.

  • Campaign Planning & Execution: Develop and execute marketing programs and campaigns to drive acquisition, customer engagement, and retention across various segments of the SMB market.
  • Pricing Adjustments: Work closely with sales and product teams to adjust pricing based on promotional needs, product life cycle, or market changes.
  • Project Planning & Execution: Develop, manage, and execute project plans, including defining project scope, objectives, deliverables, and timelines.
  • Performance Analysis & Reporting: Create detailed reports on campaign performance, highlighting key actionable insights, successes, and areas for improvement and optimization.
  • Market intelligence: Leverage market research to identify new opportunities and target segments.
Required Skills and Qualifications

To be successful in this role, you will need:

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 3-5 years of experience in marketing, preferably in a campaign-focused role.
  • Proven experience managing and executing marketing campaigns.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent written and verbal communication skills, in both French and English.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Creative thinking and problem-solving skills.
Benefits

We offer a range of benefits, including:

  • Flexible vacation, time-off, and remote work arrangements.
  • An office in Little Italy with a game room and social spaces.

Our estimated salary range is $65,000 - $85,000 per year, depending on your experience and qualifications.



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