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Digital VIP Experience Manager

2 months ago


Toronto, Ontario, Canada Ontario Lottery and Gaming Corporation Full time
Job Title: Senior Digital VIP Manager

Job Summary:

We are seeking a highly skilled Senior Digital VIP Manager to lead our digital VIP program and deliver best-in-class VIP experiences for our customers in the Ontario market.

Key Responsibilities:

  • Develop and recommend strategies to move customers through the lifecycle from onboarding to retention of all key VIP customer segments.
  • Lead the execution of the VIP business plan to continually improve VIP experiences, retain VIPs, and grow our digital market share.
  • Oversee the financial aspects of the VIP program, including bonusing, experiential events, and hosting.
  • Collaborate with internal teams to drive success and alignment across the organization.
  • Participate in agile lab teams to ideate, develop, and launch innovative products and experiences related to our VIP customers.

Requirements:

  • 5 years of experience in VIP, hospitality, sales acquisition, or loyalty marketing, or equivalent.
  • Experience with gaming, sports betting, and lottery is an asset.
  • A Bachelor's degree in Business, Marketing, or a related field of study, or equivalent relevant work experience.
  • Proven track record of high-end customer management, excellent communication and presentation skills, and innovative thinking.

What We Offer:

  • A socially responsible company that gives back all its profits to the province and people of Ontario.
  • A flexible work environment to help balance work and life.
  • A family-friendly work culture and hybrid work arrangements.
  • The freedom to innovate and try new approaches.
  • A diverse and inclusive work environment that values diversity as a source of strength.
  • 24/7 access to robust online learning programs.
  • A public service pension plan and performance-based incentives.

About OLG:

OLG is a world-class gaming entertainment leader with a globally admired digital platform. We are committed to delivering great gaming experiences through our digital, retail lottery, and land-based casino channels.