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Digital Content Strategist

1 month ago

Victoria, British Columbia, Canada AccorHotel Full time
Job Description

We are seeking a skilled Digital Content Strategist to join our team at Accor Hotel. As a key member of our Marketing department, you will be responsible for developing and implementing content strategies that drive engagement and conversion across various digital channels.

The ideal candidate will have a strong background in marketing communications, with experience in creating compelling content that resonates with diverse audiences. You will work closely with our cross-functional teams to understand business objectives and develop tailored content solutions that meet those needs.

Key Responsibilities:

  • Develop and implement comprehensive content strategies that align with business goals and objectives.
  • Collaborate with internal stakeholders to understand their content needs and develop targeted content solutions.
  • Create engaging and informative content that drives audience engagement and conversion.
  • Analyze content performance metrics and provide data-driven insights to inform future content decisions.

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum 4 years of experience in marketing communications, with a focus on digital content creation and strategy.
  • Proven track record of developing and executing successful content campaigns that drive engagement and conversion.
  • Strong understanding of social media platforms and ability to create content that resonates with diverse audiences.
  • Excellent writing, editing, and communication skills.

Benefits:

  • Competitive annual salary of $65,000.