Director of Sales and Marketing
23 hours ago
Fairmont hotels is a renowned luxury hotel brand with a global presence and a commitment to creating lasting memories for our guests.
We are seeking a highly skilled and experienced Director of Sales and Marketing to join our team at the Fairmont New Orleans.
As a key member of our pre-opening team, you will be responsible for assembling a team of Sales, Marketing, and Events professionals from the initial setup through to the ramp-up of hotel sales.
Your primary goal will be to manage the asset by connecting strategy and business processes, ensuring that all revenue streams are optimized, including Rooms, Catering, Food & Beverage, and Spa.
You will lead the development and implementation of both short-term and long-term strategies in all sales, events, and marketing channels to achieve hotel revenue goals and increase target market share performance.
Key responsibilities include:
- Oversight of Sales, Marketing, and Events Budget/P&L, expense and revenue forecasting
- Advertising, marketing, developing, and writing business plans
- Ownership relationships and commercial strategies for the new hotel
- Lead the development and implementation of both short-term and long-term strategies in all sales, events, and marketing channels
- Produce the hotel's Annual Multi-Year Commercial Strategy Plan, in partnership with on-property leaders and regional support
- Work with Commercial Leadership to ensure that pre-opening and Group Pricing & Rate Quotation Strategies are in place to maximize all pricing components of sales and catering opportunities
- Work in conjunction with Brand e-Commerce teams to build and establish hotel B2B marketing, digital marketing, social media, public relations, and communications channels
- Guide these teams to ensure online hotel content is accurate and effective
- Work with Commercial Leaders to establish optimal business mix, review and validate revenue forecasts to improve accuracy while developing strategies for different demand periods
- Must be able to train and monitor the group, transient, and events contractual, legal, and risk agreement practices
- Develop and maintain detailed and real-time knowledge of all competitor and market activity
- Responsible for the execution of the Fairmont Sales Incentive Program
- Responsible for recruiting and retention of all sales and marketing roles
- Liaise with Fairmont Global Sales, regional support, and brand teams
- Build strong relationships with CVB, community groups/influencers, and 3rd-party travel partners
- High level of engagement with customers from all sales segments
- Support of sales managers' sales travel into feeder markets
Requirements:
- Minimum of five (5) years of hotel sales, catering, or marketing experience
- Minimum years of leadership experience in a full-service hotel: 4-star plus
- Proficiency with standard Microsoft Office
- Ability to perform critical analysis
- Additional/advanced degree coursework in business administration, marketing, and communications
- Adaptable experience with business strategy, business planning, and business plan development
- Knowledge of Opera Sales & Catering Software or comparable products
We are an equal opportunities employer and welcome applications from diverse candidates.
Accor Hotels is a global leader in the hospitality industry, and we are committed to creating a workplace that is inclusive and respectful of all employees.
We are proud to be a part of the Accor Hotels family and look forward to welcoming you to our team.
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