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Digital Marketing Professional
2 months ago
Job Summary
We are seeking a highly skilled Digital Marketing Professional to join our team at CAA Club Group. As a key member of our marketing department, you will be responsible for developing and executing social media campaigns that drive engagement and conversion.
About the Role
- You will manage and maintain our social media presence across multiple platforms, including Facebook, X, Instagram, and TikTok.
- Responsibilities include monitoring and responding to customer inquiries, as well as escalating issues to appropriate stakeholders.
- You will foster relationships with influencers and personalities, connect with people and partners to boost awareness and brand reputation.
- Protect our company's reputation by promptly escalating issues and inquiries to relevant stakeholders.
- Maintain our Social Media Playbook and scripted responses to ensure consistency in our interactions with the social community.
- Create engaging content that encourages online conversations with customers, aligning with our company tone/voice.
- Manage the tone and voice of our brand through curated social content.
- Attend live events and activations to capture content for use on social media, working with stakeholders to develop event itineraries and shoot content.
- Collaborate with internal and external stakeholders to plan and develop copy, creative, and content for an engaging user experience.
- Serve as a subject matter expert on social media, providing advice to improve our strategies and integrated communications.
- Provide measurement and report performance of digital marketing campaigns, assessing against goals (ROI, COA, and other KPIs).
What We Offer
- A competitive salary range of $80,000 - $110,000 per year.
- A dynamic work environment with opportunities for professional growth and development.
- A comprehensive benefits package, including health insurance, retirement savings, and paid time off.
About Us
CAA Club Group is a leading provider of membership-based travel and leisure services. We are committed to delivering exceptional experiences for our members and customers, and we are looking for talented individuals who share our vision and values.
