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Marketing Lead for Agricultural Development

2 months ago

Calgary, Alberta, Canada Bayer Full time

Agricultural Marketing and Business Growth Specialist


Bayer is seeking a highly skilled Agricultural Marketing and Business Growth Specialist to drive the development and execution of marketing strategies that enhance business growth and customer engagement in the agricultural sector.


This role requires a deep understanding of the Canadian agricultural market and the ability to develop and implement effective marketing campaigns that meet the needs of our customers.


The ideal candidate will have strong analytical and problem-solving skills, with the ability to work collaboratively with cross-functional teams to achieve business objectives.


Key Responsibilities:



  • Develop and execute marketing strategies to drive business growth and customer engagement in the agricultural sector.
  • Conduct market research and analysis to identify trends and opportunities for growth.
  • Collaborate with cross-functional teams to develop and implement effective marketing campaigns.
  • Develop and maintain in-depth product knowledge for all Bayer Digital products.

Requirements:



  • 10+ years of industry experience in sales and or marketing along with strong working knowledge of digital ag.
  • Strong analytical and problem-solving skills.
  • Ability to work collaboratively with cross-functional teams.
  • Strong influencing skills.
  • Ability to work in a fast-paced, deadline-driven environment.
  • Bachelor's degree in marketing, business, or equivalent professional experience.

What We Offer:



  • Competitive compensation and rewards package.
  • Career development and global opportunities.
  • Work-life flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings.

Bayer is committed to fostering, cultivating, and preserving a culture of inclusion and diversity.