Content Strategist

4 days ago


Calgary, Alberta, Canada GrowME Marketing Full time

We are seeking a highly skilled Content Strategist to join our team at GrowME Marketing. As a key member of our marketing department, you will be responsible for developing and implementing effective content strategies that drive business growth and engagement.

The ideal candidate will have a strong background in website copy, including landing pages and case studies, as well as experience with advertising copy, emails, and videos. A bachelor's degree in English, Journalism, Marketing, or a related field is required, along with a portfolio showcasing advanced experience in crafting engaging narratives for websites and other mediums.

In this role, you will work closely with cross-functional teams to identify creative solutions to client issues and concerns. You will also adapt copy to brand voice, maintaining consistent brand voice for clients and writing copy that aligns with target audience and company goals.

Key Responsibilities:

  • Develop and implement content strategies that drive business growth and engagement
  • Write clear, persuasive, and engaging sales copy for B2C websites and other mediums
  • Adapt copy to brand voice, maintaining consistent brand voice for clients
  • Collaborate with cross-functional teams to identify creative solutions to client issues and concerns

Benefits:

  • Bachelor's degree in English, Journalism, Marketing, or a related field
  • Portfolio showcasing advanced experience in crafting engaging narratives for websites and other mediums
  • Exceptional writing, editing, and proofreading skills
  • Strong understanding of digital marketing principles with proficiency in SEO best practices and familiarity with keyword research tools

Estimated Salary: $65,000 - $85,000 per year.



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