Product Marketing Director

4 weeks ago

Toronto, Ontario, Canada Varicent Full time
Join Our Team as a Product Marketing Director

We are seeking a seasoned Product Marketing Director to lead our go-to-market initiatives and drive revenue growth. As a key member of our team, you will be responsible for developing and executing product positioning, messaging, and launch strategies that resonate with our target audience.

Key Responsibilities:
  • Develop and execute product positioning and messaging strategies that align with our business objectives
  • Collaborate with cross-functional teams to drive product launches and ensure successful market adoption
  • Conduct market research and analysis to identify trends and opportunities for growth
  • Lead the development of buyer personas, value propositions, and sales enablement content
  • Work closely with sales, marketing, and product teams to ensure alignment and effective communication
Requirements:
  • 10+ years of experience in B2B technology marketing, with a focus on product marketing
  • Proven track record of driving revenue growth and market expansion
  • Strong understanding of sales performance management and related technologies
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Ability to analyze complex data and develop insights that inform business decisions
What We Offer:
  • A dynamic and fast-paced work environment with opportunities for growth and development
  • A competitive salary and benefits package
  • The chance to work with a talented team of professionals who are passionate about innovation and excellence

We are an equal opportunity employer and welcome applications from diverse candidates. If you are a motivated and results-driven professional with a passion for product marketing, we encourage you to apply for this exciting opportunity.

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