Product Marketing Director
4 weeks ago
We're seeking a seasoned Product Marketing Director to lead our product marketing efforts at AgencyAnalytics.
As a Product Marketing Director, you will be responsible for developing and executing go-to-market strategies for our SaaS products. This includes refining our practice of product marketing, driving our go-to-market strategy and monetization efforts, and enabling the hiring, career development, and growth of our product marketing managers.
You will be a strategic thinker with a proven track record in developing and executing go-to-market strategies for SaaS products. You will have experience with product-led growth, freemium models, or B2B products with a high volume of customers and leads. You will leverage data, market research, and customer feedback to inform strategic decisions.
Key responsibilities include:
- Leading and managing the Product Marketing team, building a high-performing team through coaching, career development, and effective hiring
- Establishing and owning our go-to-market process to understand our market, make more effective strategic decisions, and drive successful launches
- Partnering with cross-functional leaders and stakeholders on our vision, product strategy, and key initiatives to drive more competitive market positioning and differentiated value
- Creating compelling, differentiated messaging and positioning with a clear understanding of the buyer personas
- Collaborating cross-functionally to ensure a seamless customer journey across product, sales, customer success, support, and marketing
- Developing sales enablement and training materials including product demonstrations, messaging, and competitive intelligence
- Driving discovery and adoption of product capabilities through data-informed campaigns
We're looking for a strategic thinker with a proven track record in product marketing. If you have 8+ years of Product Marketing experience, with at least 2 years in a role managing Product Marketing Managers, we'd love to hear from you.
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Product Marketing Director
4 weeks ago
Toronto, Ontario, Canada AgencyAnalytics Full timeProduct Marketing DirectorWe're seeking a seasoned Product Marketing Director to lead our Product Marketing team at AgencyAnalytics. As a key member of our leadership team, you will be responsible for developing and executing our go-to-market strategy, driving successful product launches, and building a high-performing team.Key responsibilities...
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Product Marketing Director
4 weeks ago
Toronto, Ontario, Canada AgencyAnalytics Full timeWe're seeking a seasoned Product Marketing Director to lead our go-to-market efforts and drive business growth at AgencyAnalytics.As a key member of our team, you will be responsible for developing and executing product marketing strategies that resonate with our target audience and drive customer acquisition.Key responsibilities include:Developing and...
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Director of Product Marketing
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Toronto, Ontario, Canada Altus Group U.S. Inc. Full timeJob Summary:Altus Group U.S. Inc. is seeking a Director of Product Marketing to join our team. As a key member of our marketing department, you will be responsible for developing and executing product marketing strategies that drive customer acquisition, engagement, and retention.Key Responsibilities:Develop and execute product marketing strategies that...
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Toronto, Ontario, Canada Fable Full timeAbout FableWe're a company that's passionate about making the digital world more accessible for everyone. Our mission is to empower businesses to create inclusive products that cater to the needs of over 1 billion people with disabilities.As a leader in the accessibility space, we've worked with top clients like Walmart, Slack, and Shopify. Our innovative...
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Product Marketing Director
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Toronto, Ontario, Canada Fable Full timeAbout FableFable is a pioneering company that empowers businesses to create inclusive digital experiences for over 1 billion people with disabilities. Our clients include industry leaders like Walmart, Slack, and Shopify. We've been recognized as one of the top startups in Canada and a leader in design innovation.About the RoleWe're seeking a seasoned...
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