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Marketing Analytics Director

1 month ago


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About the Role:

We are seeking a highly skilled Marketing Analytics Leader to join our team at Activate Games. As a key member of our marketing team, you will be responsible for leading all aspects of the marketing analytics function, driving business growth through data-driven insights.

Key Responsibilities:

  • Develop and maintain comprehensive reporting with clear metrics definitions and an excellent user experience.
  • Perform ad hoc analysis based on business needs and translate data into easily digestible messages, communications, and presentations.
  • Collaborate with cross-functional teams to ensure alignment of marketing strategy and resource allocation.
  • Lead the strategy, execution, and management of the marketing analytics function.

Requirements:

  • BA/BS degree in Business, Marketing, Computer Science, or other relevant degree.
  • Excellent analytical skills, problem-solving, and a strong business sense.
  • 5+ years of experience in similar marketing analytics roles.
  • Expert SQL skills and experience with Tableau, PowerBI, SAS, Python, or other similar tools.
  • Ability to travel occasionally, up to 10% of the time.

About Activate Games:

Activate Games is a technology company building interactive gaming facilities with locations across Canada and the US. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.

We thank all applicants for their interest, however, only those candidates selected for interviews will be contacted.