Senior Brand Strategist, Copy

2 weeks ago

Old Toronto, Canada Klick Full time

About Klick Health

We're an ecosystem of talented minds working together to drive innovation in life sciences. With a history dating back to 1997, our team has grown exponentially year-over-year, fostering a dynamic environment that encourages growth and development.

Our Creative Craft

The Creative team at Klick features a diverse range of experienced professionals who are united by a common goal: to build brands that solve human needs. This requires hard work, imagination, and a passion for craft to create standout work that resonates with our clients' target audiences.

Role Overview and Expectations

The Senior Brand Strategist - Copy oversees the copy team from inception to final product, ensuring high-quality content and style that meets client marketing strategies and objectives. As a brand leader, they solve strategic and creative issues with the client, enhancing the client's confidence in our agency. The Senior Brand Strategist manages and mentors a team of creatives, handling a heavy workload while maintaining a deep understanding of departmental procedures such as routing, print production, and usage rights of stock images.

Key Responsibilities:

  • Promotes knowledge of product, market & position, ensuring strategic planning, implementation, good service, financial control, and client relationship
  • Demonstrates a thorough understanding of the client's marketplace, evaluating work in light of current marketing trends
  • Possesses the ability to empower project teams to create cutting-edge concepts or designs within brand guidelines
  • Contributes innovative ideas aligned with the client's marketing strategy
  • Leads and contributes in brainstorming sessions, anticipating and solving creative problems, providing feedback on creative approaches
  • Oversees creation of concept roughs for presentation to the client, helps set priorities, and manages workloads
  • Responsible for growing existing brands, participating in new business, supervising concept work, and fostering diversity and inclusion
  • Manages and mentors direct reports, sets expectations, demonstrates ability to hire and retain capable people
  • Develops strong relationships, advances craft expertise, and shares industry knowledge

Requirements:

  • Effective oral and written communication skills, interpersonal skills, sound judgment, problem-solving ability, and teamwork
  • Client rapport building, presentation skills, managerial and leadership skills, market understanding, and computer proficiency

Education and Experience:

  • Bachelor's Degree in Advertising/Marketing, Communications, Writing, or related discipline preferred
  • 10+ years of marketing/advertising business experience preferred
  • Comfort with integrating AI into work

Estimated salary range: $120,000 - $180,000 per year, depending on location and experience. Compensation package includes competitive benefits and opportunities for professional growth.

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