Marketing and Brand Strategist

3 weeks ago

Toronto, Ontario, Canada Uforse Education Group Inc. Full time

Job Title: Marketing and Brand Strategist

Job Summary:

We are seeking a skilled Marketing and Brand Strategist to join our team at Uforse Education Group Inc. as a Marketing and Brand Strategist. The successful candidate will be responsible for developing and implementing marketing strategies to promote our products and services.

Key Responsibilities:

  • Analyze market research data to improve business decisions or activities
  • Direct the development and maintenance of an organization's Internet and intranet sites
  • Direct the marketing strategies of establishments
  • Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
  • Direct the team on crucial information they should gather and research
  • Evaluate an organization's Internet presence
  • Evaluate the marketing strategies used by establishments
  • Oversee the preparation of written material for website content
  • Review written material, such as reports, briefs, speeches, presentations and press releases
  • Develop promotional materials
  • Plan and control budget and expenditures
  • Write and edit press releases, newsletter and communications materials
  • Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
  • Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
  • Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
  • Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
  • Answer written and oral inquiries
  • Assist in the preparation of brochures, reports, newsletters and other material

Work Requirements:

  • 3-4 people

Required Skills:

  • Adobe Photoshop
  • HTML editing software
  • MS Excel
  • MS PowerPoint
  • MS Word
  • Mac OS
  • MS Office

Area of Specialization:

  • Market research
  • Marketing

Work Conditions and Physical Capabilities:

  • Attention to detail
  • Tight deadlines
  • Work under pressure
  • Large workload

Personal Suitability:

  • Client focus
  • Efficient interpersonal skills
  • Excellent oral communication
  • Excellent written communication
  • Organized
  • Team player
  • Dependability
  • Reliability
  • Creativity
  • Accountability

Screening Questions:

  • Are you currently a student?
  • Are you currently legally able to work in Canada?

Health Benefits:

  • Dental plan
  • Health care plan
  • Vision care benefits

Financial Benefits:

  • Bonus
  • Pension plan

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