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Director, Global Marketing and Sales Strategy
2 months ago
About the Role
Pursuit Collection is seeking an exceptional and experienced marketing and sales leader to drive revenue growth, enhance our brand, and support the delivery of unforgettable experiences. As the Executive Director, Revenue Growth and Marketing, you will play a vital role on our leadership team, focusing on maximizing revenue generation across all attractions.
Key Responsibilities
- Develop and Execute Revenue Strategy: Craft and implement a comprehensive revenue strategy aligned with our growth and profitability goals across all attractions.
- Pricing and Financial Metrics: Oversee pricing strategies, revenue forecasting, and financial performance metrics to optimize profitability.
- Market Analysis: Monitor market trends, customer preferences, and competitive landscape to identify revenue enhancement opportunities.
- Global Marketing Strategy: Develop and implement a global marketing strategy that elevates brand awareness, drives customer engagement, and enhances the guest experience.
- Sales Leadership: Lead and mentor a high-performing global sales team, setting clear goals, KPIs, and performance expectations.
- Brand Champion: Develop and maintain brand standards, guidelines, and messaging to strengthen our market position.
- Customer Experience and Engagement: Champion a customer-centric approach, ensuring that all sales and marketing efforts prioritize the guest experience.
Requirements
- Education and Experience: Degree in Business, Marketing, Sales, or a related field; MBA preferred. 10+ years of progressive experience in sales, marketing, and revenue management, with a strong background in the entertainment, tourism, or attractions industry.
- Track Record: Proven track record of driving revenue growth and profitability in a multi-regional or global context.
- Skills and Abilities: Experience managing and mentoring diverse teams. Strategic thinking while executing tactical actions in a fast-paced, dynamic environment. Exceptional communication, negotiation, and interpersonal skills. Expertise in digital marketing, CRM systems, and data analytics.
About Pursuit Collection
Pursuit Collection is a hospitality and attractions company that connects guests and staff to iconic places through unforgettable and inspiring experiences. We strive to become the world's leading provider of experiential adventure travel. We deliver rich travel experiences to the global market in iconic destinations through our unique hotels and lodges, recreational attractions, ground transportation services, retail, food and beverage, sightseeing, tours, and travel products.
