Senior Marketing Manager

5 days ago

Calgary, Alberta, Canada Travel Alberta Full time

Job Summary

We are seeking a highly experienced and strategic Senior Manager, Marketing Partnerships to join our team at Travel Alberta. This role will be responsible for developing and managing key partnership programs with industry stakeholders in Alberta, with the objective of driving efficiencies and promoting the province as a desirable destination.

Key Responsibilities

  • Partnership Program Management & Performance
    • Develop and implement strategic vision for partnership programs across various workstreams, including digital, consumer marketing, trade, and destination development.
    • Liaise with the Destination Development team to lead airline programs with airline and agency partners, and develop new consumer and trade programs to drive value in international markets.
    • Build and manage NorthStar DMO international travel trade programs and strategic grants to build a competitive advantage in international markets.
    • Develop stronger Constellation DMO relationships through new digital technologies and strategic grants to drive revenue to regional areas.
    • Lead and build private sector partnership agreements by leveraging collective international brands.
    • Implement stronger intergovernmental marketing partnerships with organizations in Alberta.
    • Oversee existing and new partnership programs, providing valuable commentary and direction across various channels and programs.
    • Provide direction, feedback, and strategic guidance to agency partners to maximize performance, investment, and operational efficiencies.
  • Stakeholder Relationship Management and Engagement
    • Accountable for existing and new program development, stakeholder relationship management, and alignment with key tourism industry partners.
    • Identify emerging industry needs and act as intermediary between partners to proactively develop partner programs to support business objectives.
  • People and External Partnerships Management
    • Establish and monitor team performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct ongoing performance discussions.
    • Lead direct reports, including setting performance and development goals, establishing priorities and expectations, guiding day-to-day activities, and mentoring them in growing their career.
    • Proactively engage with internal teams to increase collaboration, cross-business unit sharing of information, and alignment with Travel Alberta's strategic direction.
  • Financial Management and Administration
    • Oversight of program and agency budgets.
    • Lead partnership programs forecasting, budget management, project execution, and vendor communications in alignment with Travel Alberta's finance framework.
    • Work collaboratively with Travel Alberta team members on contract management and MOUs.
  • Business Plan Input / Measurement and Reporting
    • Strategic input into inclusion of partners into Travel Alberta's long-term goals laddering into our business plan.
    • Develop and present reports to DMO and airline partners with key performance indicators and channel insights across various levels of partner organizations.
    • Disseminate complex reporting in partnership with other teams, and present and communicate as required for Travel Alberta management, DMOs, and other senior-level tourism industry stakeholders.

Requirements

  • Degree in marketing, business, communications, or an equivalent combination of education and experience.
  • 7 or more years direct progressive experience, ideally building up partner programs and having strategic decision-making input at a senior level.
  • Able to manage a complex business environment with many different stakeholder needs.
  • Experience contributing insights and decision-making recommendations to senior and executive leaders.
  • Experience working in airline marketing and/or the tourism industry is an asset.
  • Experience with complex budget management and financial forecasting.
  • Ability to manage through ambiguity and exercise independent judgment.

  • Senior Marketing Manager

    5 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job DescriptionJob Title: Senior Manager, Marketing and BrandingJob Summary:Travel Alberta is seeking a highly skilled and experienced Senior Manager, Marketing and Branding to join our team. As a key member of our management team, you will be responsible for developing and implementing strategic marketing partnerships to promote Alberta as a desirable...

  • Senior Marketing Manager

    4 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job DescriptionJob Title: Senior Manager, Marketing and BrandingJob Summary:Travel Alberta is seeking a highly skilled and experienced Senior Manager, Marketing and Branding to join our team. As a key member of our management team, you will be responsible for developing and implementing strategic marketing partnerships to promote Alberta as a desirable...

  • Senior Marketing Manager

    4 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job DescriptionJob Title: Senior Manager, Marketing and BrandingJob Summary:Travel Alberta is seeking a highly skilled Senior Manager, Marketing and Branding to lead the development and management of key partnership programs with industry stakeholders in Alberta. The successful candidate will be responsible for setting the strategic direction and structure...

  • Senior Marketing Manager

    5 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job DescriptionJob Title: Senior Manager, Marketing and BrandingJob Summary:Travel Alberta is seeking a highly skilled Senior Manager, Marketing and Branding to lead the development and management of key partnership programs with industry stakeholders in Alberta. The successful candidate will be responsible for setting the strategic direction and structure...

  • Senior Marketing Manager, Transportation

    3 days ago

    Calgary, Alberta, Canada Mediabistro Full time

    Job Title: Senior Marketing Manager, TransportationWe are seeking a highly skilled Senior Marketing Manager to lead our Transportation sector marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and establish our market position.Key...

  • Senior Marketing Manager, Transportation

    3 days ago

    Calgary, Alberta, Canada Mediabistro Full time

    Job Title: Senior Marketing Manager, TransportationWe are seeking a highly skilled Senior Marketing Manager to lead our Transportation sector marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and establish our market position.Key...

  • Senior Business Development Manager

    1 week ago

    Calgary, Alberta, Canada Integrated Marketing Platform Inc. Full time

    About the RoleWe are seeking a highly motivated and experienced Senior Business Development Manager to join our team at Integrated Marketing Platform Inc.The ideal candidate will be a sales leader with a proven track record of generating their own sales, experience in recruitment and motivating a sales team, along with marketing knowledge and a professional...

  • Senior Business Development Manager

    1 week ago

    Calgary, Alberta, Canada Integrated Marketing Platform Inc. Full time

    About the RoleWe are seeking a highly motivated and experienced Senior Business Development Manager to join our team at Integrated Marketing Platform Inc.The ideal candidate will be a sales leader with a proven track record of generating their own sales, experience in recruitment and motivating a sales team, along with marketing knowledge and a professional...

  • Senior Marketing Manager

    1 week ago

    Calgary, Alberta, Canada Minto Group Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Manager, Marketing to join our team at Minto Group. As a key member of our marketing team, you will be responsible for leading and overseeing marketing initiatives, developing and implementing marketing strategies, and managing marketing budgets.Key ResponsibilitiesStrategic VisionDevelop...

  • Senior Marketing Manager

    1 week ago

    Calgary, Alberta, Canada Minto Group Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Manager, Marketing to join our team at Minto Group. As a key member of our marketing team, you will be responsible for leading and overseeing marketing initiatives, developing and implementing marketing strategies, and managing marketing budgets.Key ResponsibilitiesStrategic VisionDevelop...

  • Senior Marketing Manager

    1 week ago

    Calgary, Alberta, Canada Minto Group Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Manager, Marketing to join our team at Minto Group. As a key member of our marketing team, you will be responsible for leading and overseeing marketing initiatives, developing and implementing marketing strategies, and managing marketing budgets.Key ResponsibilitiesStrategic VisionDevelop...

  • Senior Manager, Marketing

    1 month ago

    Calgary, Alberta, Canada Minto Group Full time

    Senior Manager, Marketing Calgary, Alberta Build your future at Minto At Minto, our mission to build thriving communities starts with our first community - our employees. We are proud to have been named one of Canada's Best Managed Companies in 2024, a testament to our nearly 70-year legacy and dedication to providing an exceptional employee experience. We...

  • Senior Manager, Marketing

    1 week ago

    Calgary, Alberta, Canada Minto Group Full time

    Senior Manager, Marketing Join our team at Minto and build a successful career in marketing. At Minto, we're committed to building thriving communities, and we're proud to have been named one of Canada's Best Managed Companies. Our mission is to provide an exceptional employee experience, and we believe great employees like you are essential to our continued...

  • Senior Marketing Manager, Transportation

    6 days ago

    Calgary, Alberta, Canada Stantec Full time

    About StantecStantec is a leading consulting firm that delivers innovative solutions for infrastructure, environment, and facilities projects.Job SummaryWe are seeking a Senior Marketing Manager, Transportation to join our team. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to promote our...

  • Senior Marketing Manager, Transportation

    7 days ago

    Calgary, Alberta, Canada Stantec Full time

    About StantecStantec is a leading consulting firm that delivers innovative solutions for infrastructure, environment, and facilities projects.Job SummaryWe are seeking a Senior Marketing Manager, Transportation to join our team. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to promote our...

  • Senior Manager, Marketing Partnerships- Hybrid

    5 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job SummaryTravel Alberta is seeking a highly skilled and experienced Senior Manager, Marketing Partnerships to join our team. As a key member of our management team, you will be responsible for developing and implementing strategic partnership programs with key industry stakeholders in Alberta.Key ResponsibilitiesDevelop and manage strategic partnership...

  • Senior Manager, Marketing Partnerships- Hybrid

    5 days ago

    Calgary, Alberta, Canada Travel Alberta Full time

    Job SummaryTravel Alberta is seeking a highly skilled and experienced Senior Manager, Marketing Partnerships to join our team. As a key member of our management team, you will be responsible for developing and implementing strategic partnership programs with key industry stakeholders in Alberta.Key ResponsibilitiesDevelop and manage strategic partnership...

  • Senior Manager Asphalt Industrial Products Marketing

    6 days ago

    Calgary, Alberta, Canada Cenovus Energy Inc. Full time

    Senior Manager, Wholesale Asphalt & Industrial ProductsSenior Manager, Wholesale Asphalt & Industrial Products Cenovus Energy is seeking a highly skilled and experienced Senior Manager to lead our Wholesale Asphalt & Industrial Products team. As a key member of our dynamic team, you will have the opportunity to contribute to strategic commercial marketing...

  • Senior Marketing Consultant

    4 weeks ago

    Calgary, Alberta, Canada Stantec Consulting International Ltd. Full time

    Position OverviewStantec Consulting International Ltd. is in search of a dedicated Senior Marketing Specialist for their Program & Construction Management (PMCM) Infrastructure division. The successful candidate will possess a keen eye for detail, exceptional organizational abilities, and the capacity to prioritize effectively. This position entails...

  • Senior Marketing Strategist

    2 days ago

    Calgary, Alberta, Canada Secure Energy Full time

    Job Title: Senior Marketing AdvisorAbout the Role:We are seeking a highly skilled Senior Marketing Advisor to join our team at Secure Energy. As a key member of our Marketing & Communications team, you will play a critical role in driving our marketing strategy and supporting the execution of various marketing programs and initiatives.Key...