Dynamic Marketing Strategist for US and Canada Markets
1 day ago
At Sandvik Group, we're on the hunt for a skilled marketing professional to join our Sales Area Americas team. As an Integrated Marketing Specialist, you'll play a key role in driving sales, promoting growth strategy, and maintaining our unique brand position across the US and Canada markets.
Job DescriptionAs an Integrated Marketing Specialist, your primary responsibility will be to develop and execute integrated audience-specific marketing campaigns and activities in the US and Canada. You'll leverage customer insights to deliver targeted messaging to defined audience segments, strengthen brand awareness, and generate leads using various channels. Your task will also involve staying updated on the latest marketing and communication trends to recommend new methods and tools for improving performance.
Some of your key responsibilities will include:
- Developing and executing campaigns to support local business plans and activities;
- Collaborating with the sales team to contribute to the sales pipeline;
- Managing local media and PR agency relations;
- Coordinating media and PR plans according to budget;
- Providing comprehensive support for event marketing;
- Planning and creating social media content and campaigns.
In this position, you'll be part of a dynamic team that values creativity, excellent time management, and proactivity. If you're motivated, energetic, and thrive in a setting where you can analyze the effects of your work, then this role might be perfect for you.
Required Skills and QualificationsTo succeed in this role, you'll need at least three years' experience in marketing with a strategic mindset. Your expertise should include developing, managing, and optimizing integrated marketing campaigns with a strong data-driven focus on results. Experience with account-based marketing, exceptional writing and editing skills, and knowledge of graphic design and video editing are highly desirable. A degree in Marketing Communications or a related discipline is required.
BenefitsSandvik offers a comprehensive compensation package, including a competitive salary range of $85,000 - $110,000 per year, based on experience and qualifications. Our benefits include a retirement savings plan with matching, competitive health, dental, life, and disability benefits, ongoing development, and training. We're committed to fostering an inclusive, equitable, and accessible environment where all employees feel valued, respected, and supported.
If you're passionate about marketing and have the skills and qualifications to excel in this role, please apply online at www.sandvik.com/career to the Integrated Marketing Specialist opening #R0070954.
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