Influencer Marketing Team Lead

3 weeks ago


Calgary, Alberta, Canada Edelman Full time

As a leading global communications firm, Edelman Canada is seeking an experienced influencer marketing expert to lead our fast-growing and constantly evolving national team.

About the Role

We are looking for a bold, insightful, and passionate leader to helm our Influencer Marketing team. The ideal candidate will have numerous examples of solving complex brand or client challenges with thoughtful and strategic problem-solving.

The successful candidate will cultivate a high-performing culture and manage a team of skilled experts from diverse backgrounds, ensuring Edelman Canada's process for influencer identification, vetting, negotiation, contracting, management, and reporting is the most robust and seamless in Canada.

This role involves working directly with clients and internal stakeholders to develop strategic, thoughtful, and creative influencer solutions, growing our influencer marketing business through great work, exceptional storytelling skills, and building strong internal and external relationships.

You will also stay up-to-date with the latest influencer marketing trends, including disclosure requirements and performance best practices, coordinating program integration with appropriate specialties such as Insight and Analytics, Paid Performance, Creative.

Key Responsibilities:



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