Marketing Growth Strategy Specialist

3 days ago

Fredericton, New Brunswick, Canada EukaPay Full time

EukaPay is a FinTech startup that offers a comprehensive payment platform for businesses and individuals to send or accept crypto payments in-person or online. We're looking for a highly motivated Marketing Growth Strategy Specialist to join our team

Job Description

Salary: CAD $45,000 - $65,000 per year

The Marketing Growth Strategy Specialist will be responsible for developing and executing EukaPay's growth strategy, overseeing multiple marketing campaigns and projects, managing a team, and working with cross-functional teams to optimize customer acquisition, retention, and revenue growth.

Key Responsibilities:
  • Content Creation and Management:
    • Develop and execute a content strategy that includes video content, blog writing, and informative tweet threads aimed at educating and engaging our target audience.
    • Produce regular news releases to share company updates, product launches, and industry insights, optimizing for SEO and audience relevance.
  • Podcast and Media Outreach:
    • Identify and secure opportunities for the company to be featured in relevant podcasts within the crypto and fintech sectors.
    • Coordinate with media outlets to promote news releases and thought leadership articles, enhancing the company's visibility and credibility.
  • Social Media and Community Engagement:
    • Manage and grow the company's presence on social media platforms, including LinkedIn, Twitter, and other relevant networks, through regular, engaging posts and community interaction.
    • Build and nurture an online community of crypto enthusiasts and potential customers by providing valuable content, responding to queries, and fostering discussions.
  • Influencer and Partnership Development:
    • Research and engage with key influencers, thought leaders, and content creators in the crypto space to establish collaboration and sponsorship opportunities.
    • Forge partnerships with other fintech and crypto platforms for cross-promotional activities and to expand our reach within the target market.
  • Speaking Engagements and Event Participation:
    • Identify and secure speaking engagements at industry conferences, webinars, and events to position the company as a thought leader in the crypto payments space.
    • Represent the company at events, engaging with attendees, and leveraging opportunities for networking and partnership development.
  • Analytics and Performance Tracking:
    • Monitor, analyze, and report on the performance of organic growth initiatives using key metrics and KPIs, adjusting strategies as necessary to optimize results.
    • Conduct competitor analysis and stay informed of industry trends to ensure our growth strategies remain innovative and effective.
  • Team Collaboration and Leadership:
    • Collaborate with the product, sales, and customer support teams to align organic growth efforts with overall company goals and customer needs.
    • Lead and mentor team members involved in content creation, social media management, and community engagement to ensure quality and consistency across all channels.
  • Industry Knowledge and Expertise:
    • Maintain up-to-date knowledge of the crypto industry, including regulatory changes, market trends, and technological advancements, to inform content and strategy.
    • Utilize expertise in crypto to craft messages that resonate with our target audience and differentiate our platform in the market.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum 2 years of experience in marketing, preferably in the fintech or crypto industry.
  • Strong understanding of digital marketing channels, including social media, content marketing, and email marketing.
  • Excellent written and verbal communication skills.
  • Able to work independently and as part of a team.
  • Ability to meet deadlines and manage multiple projects simultaneously.
What We Offer:
  • CAD $45,000 - $65,000 per year salary.
  • Equity options.
  • Flexible hybrid/remote work arrangement.
  • Access to cutting-edge technology and tools.

  • Marketing Professional

    3 days ago

    Fredericton, New Brunswick, Canada NovaLink Marketing Full time

    Marketing ProfessionalEstimated Salary: $65,000 - $85,000 per year.Novalink Marketing is a dynamic and rapidly growing company specializing in innovative marketing solutions. We are dedicated to delivering high-quality services and exceptional customer satisfaction. Our team is comprised of motivated and results-driven individuals who strive to excel in...

  • Senior Marketing Strategist Lead

    1 month ago

    Fredericton, New Brunswick, Canada Integrated Marketing Platform Full time

    About the RoleWe are seeking a highly motivated Senior Marketing Strategist Lead to join our team at Integrated Marketing Platform Inc. This is an exciting opportunity for someone with experience in senior level B2B sales and business development.ResponsibilitiesLead a team of marketing consultants to achieve sales targets and drive revenue growthDevelop and...

  • Global Marketing Strategist for Product Growth

    1 month ago

    Fredericton, New Brunswick, Canada Remsoft Full time

    About RemsoftWe are a global leader in intelligent planning solutions for the forestry supply chain, enhancing decision-making across the value chain and optimizing performance and profitability.Job OverviewWe are seeking a skilled Product Marketing Specialist to help us grow our global client base and product software. The successful candidate will have a...

  • Brand Strategy

    1 month ago

    Fredericton, New Brunswick, Canada HomeLife Realty Services Inc. Full time

    Job DescriptionWe are seeking a results-driven Brand Strategy & Performance Marketing Executive to join our team at HomeLife Realty Services Inc.This is a full-time, in-office role with high growth potential and an estimated salary range of $80,000 - $100,000 based on proven experience and skill level.ResponsibilitiesBrand Development: Develop innovative...

  • Commercial Litigation Support Specialist

    4 weeks ago

    Fredericton, New Brunswick, Canada Strategy Recruitment Group Full time

    Strategy Recruitment Group is seeking a highly skilled Commercial Litigation Support Specialist to join our team. This is an exceptional opportunity for an experienced legal professional to take their career to the next level.The estimated salary range for this position is $65,000 - $95,000 per annum, depending on experience and qualifications.As a...

  • Chief Marketing Officer for Restaurant Brand Growth

    1 day ago

    Fredericton, New Brunswick, Canada BarBurrito Restaurants Inc. Full time

    Drive Marketing Excellence at BarBurrito Restaurants Inc.We are seeking a seasoned Chief Marketing Officer to spearhead marketing strategy and drive brand growth for BarBurrito Restaurants Inc. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing plans that foster customer acquisition,...

  • Global Brand Strategy Director

    4 weeks ago

    Fredericton, New Brunswick, Canada HomeLife Realty Services Inc. Full time

    We are seeking a highly skilled and experienced Global Brand Strategy Director to lead our marketing initiatives. This is a unique opportunity to drive the vision and execution of marketing strategies that elevate our luxury real estate brands on a global scale.About HomeLife Realty Services Inc.HomeLife Realty Services Inc. is a leader in real estate...

  • Strategic Business Development Director

    3 weeks ago

    Fredericton, New Brunswick, Canada Integrated Marketing Platform Full time

    Integrated Marketing Platform Inc. OverviewWe are a leading marketing company with an innovative approach to deliver effective marketing solutions.About the RoleThe successful candidate will be responsible for senior-level B2B sales, team management, and revenue growth. As a Director of Business Development, you will lead a team of Marketing Consultants and...

  • Senior Performance Marketing Specialist

    5 days ago

    Fredericton, New Brunswick, Canada Boyd Interactive Full time

    About Boyd InteractiveBoyd Interactive is a leading provider of real-money and social gaming technology, catering to both B2C and B2B markets. We offer a full spectrum of games across all distribution channels, including web, download, tablet, and smartphone platforms.Our strength lies in our relentless focus on high-quality, high-functioning software...

  • Chief Marketing Strategist for Digital Growth

    2 weeks ago

    Fredericton, New Brunswick, Canada Elite Digital Inc. Full time

    About the RoleWe are seeking a seasoned Chief Marketing Strategist to lead our digital growth initiatives at Elite Digital Inc. This is an exceptional opportunity to drive innovation, collaborate with cross-functional teams, and spearhead cutting-edge marketing campaigns that propel our clients' success.

  • Business Strategy Director

    1 month ago

    Fredericton, New Brunswick, Canada Call Centre Guys Inc. Full time

    At Call Centre Guys Inc., we are seeking a skilled Business Strategy Director to lead our organization towards success.About the RoleWe are looking for an exceptional executive with a proven track record in developing and implementing business strategies that drive growth and profitability.ResponsibilitiesDevelop and execute strategic plans to achieve...

  • Marketing Communications Specialist

    3 days ago

    Fredericton, New Brunswick, Canada Summit Search Group Full time

    Company OverviewAt Summit Search Group, we're on a mission to deliver innovative marketing solutions that drive results. As our ideal candidate, you'll play a critical role in crafting compelling campaigns that captivate our audience.Job DescriptionWe're seeking a highly skilled Marketing Communications Specialist to join our team. As the primary contact for...

  • Senior Digital Marketing Director

    2 weeks ago

    Fredericton, New Brunswick, Canada Elite Digital Inc. Full time

    We are seeking a skilled Senior Digital Marketing Director to join our team at Elite Digital Inc. As a key member of our leadership team, you will be responsible for driving the strategic direction of our agency division and ensuring the success of our clients.Job SummaryThe ideal candidate will have a minimum of 7 years of experience in digital marketing,...

  • Retail Community Engagement Specialist

    6 days ago

    Fredericton, New Brunswick, Canada Disability Solutions Full time

    Join Our Team at Disability SolutionsWe're a leading innovator in performance apparel, dedicated to empowering people to live their best lives. As a Community Specialist, you'll play a critical role in bringing our brand to life in local communities.Key Responsibilities:Work closely with store leadership to develop and execute our community strategy.Build...

  • Multimedia Content Specialist

    4 weeks ago

    Fredericton, New Brunswick, Canada HomeLife Realty Services Inc. Full time

    OverviewHomeLife Realty Services Inc. is a leading Canadian real estate franchisor with a global presence, empowering over 160 franchisees and 16,000 agents worldwide.About the RoleWe are seeking a skilled Multimedia Content Specialist to enhance our brand presence through engaging video content and digital marketing efforts. The ideal candidate must...

  • Global Marketing Strategist for Technology Solutions

    3 weeks ago

    Fredericton, New Brunswick, Canada Remsoft Full time

    Remsoft, a pioneering force in intelligent planning solutions for the forestry supply chain, is seeking an exceptional Global Marketing Strategist to spearhead our growth and brand presence.About RemsoftFor over 30 years, we have been empowering clients with data-driven decision-making tools that optimize performance and profitability across the value chain....

  • Global Real Estate Franchise Growth Manager

    4 weeks ago

    Fredericton, New Brunswick, Canada HomeLife Realty Services Inc. Full time

    Franchise Sales and Support Executive OpportunityWe are seeking an experienced Franchise Sales and Support Executive to join our team at HomeLife Realty Services Inc.Key Responsibilities:Franchise Acquisition and Sales: Expand our global footprint through franchise acquisition and sales at local, national, and international levels.Strategic Planning and...

  • Digital Marketing Director of Client Success

    2 weeks ago

    Fredericton, New Brunswick, Canada Elite Digital Inc. Full time

    Company Overview:">Elite Digital Inc. is a leading digital marketing agency that empowers businesses to thrive in the ever-evolving digital landscape. Our team of experts is dedicated to delivering innovative solutions that drive real results.Job Description:">We are seeking an experienced Digital Marketing Director of Client Success to join our team. As a...

  • Digital Product Marketing Strategist

    3 days ago

    Fredericton, New Brunswick, Canada iLobby® Facility & Visitor Management Full time

    About iLobby">iLobby® Facility & Visitor Management is a global leader in enterprise visitor management, helping complex enterprises digitize, optimize, and automate their key facility process – from streamlined visitor management to emergency evacuation. Our Facility OS Platform is cutting-edge and driving significant value with our customers.">Salary...

  • Store Community Developer

    6 days ago

    Fredericton, New Brunswick, Canada Disability Solutions Full time

    About the RoleWe're seeking a highly motivated and experienced Community Specialist to join our team! As a key member of our store team, you'll be responsible for executing our community strategy, building relationships with local ambassadors, and driving sales growth.Main Responsibilities:Develop and execute our community strategy to drive sales growth and...