Executive Director of Sales and Marketing

3 days ago


Old Toronto, Canada The Crescent Hotels Group Full time

The Crescent Hotels Group is seeking a highly experienced Executive Director of Sales and Marketing to lead its sales efforts across a portfolio of hotels in Canada.

Job Summary: The successful candidate will be responsible for driving revenue growth, market share expansion, and brand consistency through effective leadership, strategic planning, and collaboration with property-level teams.

About the Role: As an Executive Director of Sales and Marketing, you will be accountable for analyzing historical, current, and future hotel/market trends to create and develop key selling strategies. This includes demonstrating servant leadership approach in supporting assigned portfolio properties, hiring, training, and orienting commercial associates, and measuring and tracking performance.

Your Key Responsibilities:

  • Analyze historical, current, and future hotel/market trends to create and develop key selling strategies.
  • Demonstrate servant leadership approach in supporting assigned portfolio properties.
  • Hire, interview, train, and orient all commercial associates to Crescent Principles, values, and fundamental expectations.
  • Measure and track performance, holding commercial associates accountable.
  • Contribute to marketing efforts, including digital strategies, to achieve budgeted goals in all revenue areas.

Requirements:

  • A minimum of 5 years of hotel sales leadership experience with a proven track record of managing and supporting sales efforts for a portfolio of hotels.
  • Lifestyle hotel experience.
  • Residency in Canada.

Qualifications:

  • Ability to travel frequently within Canada.
  • Proven record of leading teams, penetrating markets, while developing market segments.
  • Strong organizational and analytical skills, along with demonstrated ability to multi-task and prioritize in a fast-paced work environment.

Estimated Salary: $120,000 - $180,000 per annum, depending on experience. Benefits include highly competitive wages, exceptional benefit plans, discounts with Crescent managed properties, and a workplace that values and supports its team members.



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