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Enterprise Lottery Campaign Manager

2 months ago

Greater Toronto Area, Canada Ascend FS Full time
About the Role

We are seeking a highly skilled Enterprise Lottery Campaign Manager to join our team at Ascend Fundraising Solutions. This is an exciting opportunity for a results-driven professional to drive the success of high-value clients and oversee all aspects of their lottery campaigns.

As an Enterprise Lottery Campaign Manager, you will play a key role in driving revenue growth and client satisfaction by delivering tailored solutions and expert guidance at every step. You will be responsible for managing campaign development, overseeing marketing execution, and performance analytics, ensuring that all initiatives are aligned with client goals and optimized for success.

Key Responsibilities
  • Act as the primary point of contact for enterprise-level clients, fostering strong relationships and delivering strategic solutions that drive success.
  • Strategically manage a portfolio of charity accounts, with a focus on high-value clients.
  • Proactively identify and address client needs to maximize client retention and satisfaction.
  • Collaborate with clients during the onboarding process to ensure a smooth transition onto our platform and timely campaign launches.
  • Stay informed about lottery regulations in the regions where clients operate and assist clients in maintaining compliance.
  • Develop and manage lottery campaign budgets, themes, and structures, including prizing strategies, ticket tiers, and bonus numbers.
  • Define key metrics and KPIs, and align them with clients' quarterly and annual goals.
  • Identify areas for testing and innovation, ensuring campaigns evolve with new tactics and strategies.
  • Oversee the development and execution of multi-channel marketing campaigns, including email, SMS, paid media, and traditional media.
  • Collaborate with internal teams to ensure campaigns are delivered on time, within budget, and to client expectations.
  • Monitor campaign performance with live dashboards, weekly reports, and post-campaign analyses.
About You

We are looking for a motivated and experienced professional with a passion for delivering exceptional results. To be successful in this role, you will need:

  • A Bachelor's degree in business, marketing, or a related field (preferred).
  • Minimum of 5 years in customer success, account management, or a similar role with a focus on enterprise-level clients, preferably in lottery campaigns, SaaS, or digital marketing.
  • Proficient in overseeing digital marketing campaigns, understanding data analytics, and improving performance through insights.
  • Ability to leverage data to drive campaign improvements and optimize results for clients.
  • Excellent communication and relationship-building skills, with a passion for ensuring client success.
  • Proven ability to manage multi-stakeholder projects, balancing strategic initiatives with tactical execution.
  • Strong ability to manage client challenges with creative solutions and a collaborative approach.
  • Previous sales experience (preferred): The role requires the ability to attain customer buy-in not only during renewal but continuously throughout the contract term to invest in their lottery program (ad spend, more Early Birds, additional prizing, etc.)
What We Offer

At Ascend Fundraising Solutions, we offer a competitive salary and benefits package, including:

  • $80,000 - $120,000 per year, depending on experience.
  • A comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.
  • Ongoing training and development opportunities to help you grow your career.
  • A dynamic and supportive work environment that fosters collaboration and innovation.

We thank you for considering this exciting opportunity to join our team Please note that only candidates selected for an interview will be contacted.