Operations Manager and Brand Strategist
2 weeks ago
We are seeking an experienced Operations Manager and Brand Strategist to join our team at Leap Brands. The successful candidate will play a crucial role in shaping and executing the brand strategy for our home services company.
About Us:Leap Brands is a leading provider of home services, and we are committed to delivering exceptional customer experiences through innovative marketing strategies.
Key Responsibilities:- Brand Strategy Development:
- Develop and implement comprehensive brand strategies that align with business objectives.
- Conduct market research to identify customer insights and trends that inform brand positioning.
- Marketing Campaigns:
- Plan, execute, and analyze integrated marketing campaigns across digital, print, and social media platforms.
- Collaborate with the creative team to develop compelling content that resonates with target audiences.
- Brand Messaging:
- Ensure consistent brand messaging across all channels, maintaining a cohesive voice and identity.
- Develop and maintain brand guidelines to uphold brand integrity in all communications.
- Campaign Analysis:
- Track and report on key performance indicators (KPIs) related to brand awareness and engagement.
- Analyze campaign performance data to drive continuous improvement and optimize marketing efforts.
- Team Collaboration:
- Work closely with cross-functional teams, including sales, operations, and customer service, to ensure brand alignment.
- Lead brand training sessions for internal teams to promote a deep understanding of brand values and messaging.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years of experience in brand management or marketing, preferably within the home services or related industries.
- Strong understanding of digital marketing strategies and analytics.
- Excellent communication, presentation, and interpersonal skills.
- Creative mindset with strong problem-solving abilities.
- $85,000 - $110,000 per year, depending on experience.
- Comprehensive benefits package, including health insurance, 401(k) matching, and paid time off.
- Opportunities for career advancement and professional development.
- A supportive and innovative work culture.
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