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E-commerce Director for Digital Experience Strategy

2 months ago


Old Toronto, Canada Loblaw Digital Full time

Loblaw Digital is a fast-paced and entrepreneurial team that builds and operates the online businesses of Canada's largest retailer. We're looking for a strategic and passionate Director of Digital Experience Strategy to lead the vision, roadmap, and execution of best-in-class digital experiences across all customer touchpoints for Joe Fresh e-commerce.

The ideal candidate will be a champion for the customer, ensuring that every interaction with our brand is seamless, engaging, and drives meaningful business results. Key responsibilities include:

  1. Developing and executing a comprehensive digital experience strategy that aligns with overall business objectives and drives customer acquisition, engagement, and retention.
  2. Conducting in-depth customer research and analysis to understand user needs, pain points, and motivations, translating insights into actionable strategies and design solutions.
  3. Defining and owning key performance indicators (KPIs) for measuring the success of digital experiences, monitoring performance, and identifying areas for optimization.
  4. Collaborating closely with cross-functional teams including product, engineering, design, marketing, and analytics to ensure seamless execution of the digital experience strategy.
  5. Championing a culture of customer-centricity within the organization, advocating for the customer at every level and driving continuous improvement in the digital experience.

We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience, as well as opportunities for growth and professional development. Our office is located in downtown Toronto, and we require 4 days of on-site work. If you're a motivated and experienced leader who is passionate about delivering exceptional digital experiences, we encourage you to apply.