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Senior Brand Manager
2 months ago
We are seeking a highly skilled Senior Brand Manager - Retail to join our Marketing team at Campbell Soup Company. As a key member of our team, you will be responsible for leading the development and execution of marketing strategies to drive business growth and brand awareness.
Key Responsibilities- Business Leadership: Provide strategic leadership on large-scale business initiatives, including multi-year planning and in-year execution of marketing programs.
- Marketing Strategy: Develop and execute integrated marketing communications plans, including creative development, media planning, and campaign execution.
- Brand Management: Lead the development and implementation of brand strategies, including brand positioning, creative development, and activation planning.
- Team Management: Manage a team of marketers and resource partners, providing coaching, feedback, and development opportunities to ensure team success.
- Education: Bachelor's Degree in Business or related field.
- Experience: 7-10 years of progressive marketing experience in consumer-packaged goods or similar industries.
- Skills: Exceptional leadership and communication skills, with the ability to drive results-oriented marketing strategies and teams.
Campbell Soup Company is a leading manufacturer of food and beverage products, with a rich history of innovation and commitment to quality. We are proud to be a part of the Campbell family, and we are excited to have you join our team.
