Strategic Communications Professional

4 weeks ago

Vancouver, British Columbia, Canada BlueShore Financial Full time $94,000 - $110,000

About BlueShore Financial

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BlueShore Financial is a mid-sized Credit Union in British Columbia, with $7 billion in assets under administration and 390 employees. Our compelling and differentiated brand resonates with the West Coast community we serve.

Career Opportunity

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We are seeking an experienced Strategic Communications Professional to join our team. As a key member of our communications team, you will play a critical role in developing and executing external and internal communications strategies that enhance brand visibility and foster a strong corporate culture.

Key Responsibilities

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  • Create, execute, measure, and oversee corporate communications and media plans, often working with an external agency.">
  • Collaborate with the Director, Communications & Community Engagement to develop and execute the public relations strategy.">
  • Manage external public relations agency, targets, and performance.">
  • Provide guidance to colleagues on external communications (social media, executive presentations, etc.) to ensure consistency and reflect the brand in all outward-facing material.">
  • A key contributor to Community Impact and Sponsorship strategy and responsible for successful execution.">
  • Create strategy for elevating brand through awards and speaking opportunities and responsible for executing on award applications, securing speaking opportunities, and related promotion.">
  • Ensure marketing and advertising efforts align with PR efforts including contributing to content calendar and working with Marketing Communications leadership to align topics.">
  • Manage crisis communications deliverables as needed.">
  • In collaboration with Marketing Manager, develop organic social media strategy, content development, and execution to align with paid social strategy and tactics.">
  • Manage events as required including activation for sponsorship and community impact initiatives.">
  • In collaboration with the Director, Corporate Communications & Community Engagement, supports the preparation of and monitors the budget for corporate communication initiatives.">
  • Oversee the execution of corporate communication assets, including both digital tools and physical resources, in alignment with organizational needs.">
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Internal Communications

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Create, execute, and measure internal communication strategies for a variety of projects and initiatives, ensuring employees are well-informed and aligned with company goals.

Collaborate with business leaders and project teams to deliver clear, engaging communication for company-wide updates, changes, and key initiatives.

Advise senior leaders, within the context of your projects, on effective communication approaches to increase engagement and awareness across the organization.

Help oversee the Intranet and other internal channels, providing relevant updates and ensuring content is current and accessible.

Manage content for company meetings, events, and announcements that reflect our organizational priorities and values.

Coaches and provides peer support and coaching as needed to members of the extended Marketing, Communications and Strategy team.

Requirements

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  • Bachelor's degree in Communications, Marketing or related education.">
  • ~6-8 years of experience in corporate communications.">
  • ~Experience planning and executing successful communications projects.">
  • ~Experience with event and sponsorship planning and management.">
  • ~Experience contributing to organic social media strategy and producing engaging social media content.">
  • ~Experience working with C-suite executives.">
  • ~Experience producing corporate videos, photo shoots, and partner film shoots.">
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What We Offer

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The target salary range for this role is $94,000 - $110,000 per year, plus a variable performance bonus.

Flexible hybrid work from home/in office arrangement.

Comprehensive Total Rewards Program including bonuses, pension, flexible benefits, and employee assistance program.

Banking benefits including chequing and savings accounts, lines of credit, e-bike or bike loans, and supportive mortgage rates.

We recognize the strength that diversity, equity, and inclusion bring. We demonstrate digital excellence and are accountable for the risk responsibilities in our area.

At BlueShore Financial, we strive to be an employer of choice by incorporating the values of diversity, equity, and inclusion into our everyday practices. Our values unite our organization and are our guiding compass, but it is our exceptional employees who bring our corporate values to life.

We've been entered into Waterstone Human Capital's 'Hall of Fame' as one of Canada's Most Admired Corporate Cultures.

BlueShore Financial is strongly committed to fostering diversity within our community. We welcome those who would contribute to the further diversification of our organization, but not limited to, women, visible minorities, Indigenous people, persons with disabilities, and persons of any sexual orientation or gender identity.

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